Donald J. Trump’s No Good, Very Bad, Rigged, Fake News, Google Search Results

Donald J. Trump is The President, and we realize that this is going to be inherently political, but this is more of a how-to guide rather than a slam post. I'm going to **try** and keep my feelings in check about this and just keep it on the technical merits.…

Continue Reading Donald J. Trump’s No Good, Very Bad, Rigged, Fake News, Google Search Results

Wix SEO Review

We did a Wix SEO Audit a few months ago when some annoying ads on YouTube got my attention and (re)raised my ire at the web platform. When I realized that they weren't even able to rank their spokesperson for her own name (.com) I just about lost it. In…

Continue Reading Wix SEO Review

[B]Rand Fishkin or Why Sparktoro.com Doesn’t Rank for Sparktoro Branded Search

If you are in the SEO field you have heard of Rand Fishkin. His recent departure from Moz, the company he founded, certainly gave the Internet Marketing Industry a shock. A not-so-gentle reminder that ANYONE can be fired for any reason. Rand isn't exactly Steve Jobs, but they have that…

Continue Reading [B]Rand Fishkin or Why Sparktoro.com Doesn’t Rank for Sparktoro Branded Search

How to Show Businesses with Small Budgets That They Need Your SEO Services

Although SEO is essential for businesses of all sizes, you could argue that it is most important for small businesses. Startups and companies that lack visibility online need to establish themselves as experts in their niche. They need to show that their products and services are invaluable for improving lives.…

Continue Reading How to Show Businesses with Small Budgets That They Need Your SEO Services
Why Wix Is Bad At SEO
Karlie Kloss Creates a Website with Wix.com

Why Wix Is Bad At SEO

It has become recently fashionable in the SEO sector to kick Wix, sorry to pile on, but Wix SEO is a bit of a joke frankly and I'm getting pretty annoyed with their practices and a particular YouTube campaign they are running. Wix has been bombarding me (anyone else?) with…

Continue Reading Why Wix Is Bad At SEO

Selling SEO: Small Businesses and Small Budgets

SEO can help any company of any size. But there’s no doubt that small businesses need SEO the most AND face the toughest SEO challenges, not the least of which is smaller budgets. Small businesses are often focused on larger growth margins and are looking to double or triple in…

Continue Reading Selling SEO: Small Businesses and Small Budgets

The Vital Benefits Of On-Site Search Optimization

  • Post Author:
  • Post published:July 10, 2017
  • Post Category:SEO

In the SEO world we talk a lot about search and optimizing for search engines. But there’s another type of search worthy of a place in the SEO conversation and strategy: on-site search. On-site search is exactly that: a search feature on your website. Ebay and Amazon are obvious examples…

Continue Reading The Vital Benefits Of On-Site Search Optimization

How Can I Get My Business To Show Up On Local Search?

Since consumers access the Internet frequently for their daily needs, it has never been more imperative to get your business online and embedded in local searches. Indeed, a local online listing for a brick-and-mortar business is mandatory. In today's article, I'll discuss why it's critical to be listed on local…

Continue Reading How Can I Get My Business To Show Up On Local Search?

Fetch as Google: Seeing Your Website as Google Sees It

Users of webmaster tools can see how Google crawls and renders their URLs with the assistance of the “Fetch as Google” tool. Working the same as Googlebot, the tool enables users to check for issues such as blocked resources and to verify that Google is able to render dynamic content…

Continue Reading Fetch as Google: Seeing Your Website as Google Sees It

Hyphens vs Underscores

Yes, stuff like this matters. It matters because the programmers at Google designed the search engine to recognize and search for programming syntax and the underscore is common in programming languages. Google is still a dumb robot, it is getting better at understanding the intricacies of language, but it is…

Continue Reading Hyphens vs Underscores

Is it better to have keywords in the URL path or filename?

Matt Cutts is so funny. Pretending like this isn't an important question by falling asleep. And then say one looks spammy. You card. https://youtu.be/971qGsTPs8M Do what makes sense and is easy for you and your users to navigate. Same goes for sub-domains vs. folders. If you have a good reason…

Continue Reading Is it better to have keywords in the URL path or filename?

If I have 20 domains, should I link them all together?

If they are brand related it's not a bad idea to own multiple top-level domains, but if you are meaning to manipulate Google, duh, they hate that. Stop it. Keywords in domain names are being devalued because of that strategy. You could try to be clever and put your main…

Continue Reading If I have 20 domains, should I link them all together?

Free SEO Advice

The best free seo advice I can give a small business that is looking to manage their own Internet presence is to focus on what you can control. You can't control the next algorithm update. You don't own your Facebook Page, Pinterest Account, Google Local Listing, Yelp!, or any of the social…

Continue Reading Free SEO Advice

Watch Out For SEO Scumbags

Dom Hodgson wrote a fantastic piece about some of the shady SEO practices that have lead many to declare "SEO is dead" or start calling themselves Inbound Marketers, Data Analysts or Internet Marketing Specialists. I don’t use that term lightly, it’s reserved for a special kind of person that puts…

Continue Reading Watch Out For SEO Scumbags