# Real Estate search demand in Charleston

THE SEARCH LEDGER · CHARLESTON, SOUTH CAROLINA · REAL ESTATE

Every month Charleston types 30,170 real estate searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them.

BY [SEO BANDWAGON](https://seobandwagon.com/about) · UPDATED WEEKLY · COLLECTED SEP 8, 2026 · [HOW THIS PAGE IS MADE](https://seobandwagon.com/local-seo/charleston/real-estate#colophon)

100

KEYWORDS TRACKED

Source: [DataForSEO](https://dataforseo.com/), Charleston metro, Sep 8, 2026

30,170

SEARCHES / MONTH

Source: [DataForSEO](https://dataforseo.com/), Charleston metro, Sep 8, 2026

$82K

MONTHLY AD VALUE

Source: volume × CPC, computed

$3.23

AVERAGE CPC

Source: [DataForSEO](https://dataforseo.com/), Charleston metro, Sep 8, 2026

## When Charleston searches for real estate

Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in AUG and lowest in DEC.

Search interest by month, indexed 0 to 100: January 86, February 81, March 92, April 88, May 88, June 82, July 83, August 100, September 86, October 83, November 75, December 73.

Source: [Google Trends](https://trends.google.com/) relative interest for the Real Estate category in Charleston — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword.

## What Charleston pays per click for real estate

The 20 highest-volume of 100 tracked keywords, priced at what advertisers actually bid. The dearest click here is **“jeff cook real estate charleston”** at $4.14.

| # | KEYWORD | VOL/MO | CPC | DIFFICULTY | INTENT |
| --- | --- | --- | --- | --- | --- |
| 1 | apartments near me | 9,900 | $3.88 | 41 | transactional |
| 2 | apartments charleston | 3,600 | $2.99 | 14 | commercial |
| 3 | charleston homes for sale | 2,400 | $1.81 | 17 | transactional |
| 4 | homes for sale near me | 1,600 | $1.63 | 63 | transactional |
| 5 | realtor com charleston | 1,300 | $1.01 | | commercial |
| 6 | james island homes for sale | 1,000 | $1.18 | 0 | transactional |
| 7 | homes for sale hanahan | 1,000 | $0.77 | 0 | transactional |
| 8 | west ashley homes for sale | 720 | $1.55 | 0 | transactional |
| 9 | homes for sale sullivan island | 590 | $1.17 | | transactional |
| 10 | homes for sale 29414 | 590 | $1.11 | 0 | transactional |
| 11 | daniel island charleston sc homes for sale | 590 | $0.81 | 0 | transactional |
| 12 | 29407 homes for sale | 480 | $1.43 | 0 | transactional |
| 13 | jeff cook real estate charleston | 480 | $4.14 | | informational |
| 14 | charleston real estate | 390 | $1.72 | | navigational |
| 15 | condo for sale in charleston sc | 390 | $1.68 | | informational |
| 16 | realtor charleston | 320 | $2.50 | 1 | commercial |
| 17 | downtown charleston homes for sale | 320 | $2.39 | 0 | transactional |
| 18 | homes for sale 29464 | 320 | $0.51 | 0 | transactional |
| 19 | charleston sc mt pleasant real estate | 320 | $0.70 | | informational |
| 20 | mobile homes for sale charleston sc | 260 | $1.60 | 7 | transactional |

Source: [DataForSEO](https://dataforseo.com/), Charleston metro, Sep 8, 2026. Volume and CPC are [Google Ads](https://ads.google.com/home/tools/keyword-planner/) twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored.

## Who owns the Charleston real estate results

Live position tracking for the tracked keyword in this vertical — who Google puts in the [map pack](https://seobandwagon.com/seo-glossary#local-pack), and who holds page one.

apartments near me

9,900/mo · $3.88 CPC · difficulty 41

MAP PACK

-   1 Cornerstone at King Apartment Homes 5★ 9
-   2 The Jasper Apartments 4.7★ 50
-   3 10 WestEdge 4.6★ 258

ORGANIC TOP 5

-   1 apartments.com
-   2 rentcafe.com LOCAL
-   3 zillow.com
-   4 apartmentlist.com
-   5 trulia.com

Source: [DataForSEO](https://dataforseo.com/), Charleston metro, Sep 8, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track.

## The real estate businesses competing in Charleston

The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are.

| RANK | BUSINESS | RATING | REVIEWS | CATEGORY | WEBSITE |
| --- | --- | --- | --- | --- | --- |
| #1 | Dave Friedman Team | 4.9 ★ | 790 | Real estate agency | YES |
| #2 | The Cassina Group | 5 ★ | 598 | Real estate agency | YES |
| #3 | The Haven at Indigo Square | 4.6 ★ | 465 | Apartment rental agency | YES |
| #4 | ChuckTown Homes Real Estate | 4.9 ★ | 446 | Real estate agency | YES |
| #5 | Smith Spencer Real Estate | 5 ★ | 404 | Real estate agency | YES |
| #6 | Abberly Crossing Apartment Homes | 4.6 ★ | 308 | Apartment rental agency | YES |
| #7 | Sweetwater Apartments | 4.2 ★ | 303 | Apartment complex | YES |
| #8 | Summit Place | 4.3 ★ | 288 | Apartment rental agency | YES |
| #9 | The Grove at Carolina Park Apartments | 4.8 ★ | 279 | Apartment complex | YES |
| #10 | Overlook Point | 4.6 ★ | 274 | Apartment rental agency | YES |
| #11 | Atlantic at Grand Oaks Apartments | 4.4 ★ | 265 | Apartment rental agency | YES |
| #12 | 10 WestEdge | 4.6 ★ | 258 | Apartment rental agency | YES |

Source: [Google Maps](https://www.google.com/maps) listings, [DataForSEO](https://dataforseo.com/), Charleston metro, Sep 8, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim.

## Real Estate brands Charleston searches by name

Branded demand is the clearest read on who has built recall here — searches for a business by name, the volume nobody has to bid for.

dockside condo charleston sc 260/mo

charleston luxury real estate 50/mo

maison real estate charleston 30/mo

ravenel real estate charleston 20/mo

radcliffeborough real estate 10/mo

29403 real estate 10/mo

the real estate firm charleston sc 10/mo

Source: [DataForSEO](https://dataforseo.com/), Charleston metro, Sep 8, 2026. Brand searches identified from the tracked keyword set.

## What Charleston asks about real estate

People Also Ask questions collected verbatim from Charleston real estate results — the literal wording Google is already surfacing.

What is the cheapest rent for an apartment?

What is the most affordable area to live near Charleston, SC?

What credit score is needed for an apartment?

How much is rent in Charleston?

Source: Google People Also Ask, [DataForSEO](https://dataforseo.com/), Charleston metro, Sep 8, 2026. Questions are reproduced as collected; we do not answer them here.

## Rank for these searches

Everything above is the market. If you want to be in it, start with where you stand today.

[SCAN YOUR SITE FREE](https://seobandwagon.com/#scan) [Real estate SEO](https://seobandwagon.com/real-estate-seo)

## More Charleston search data

Every other vertical we track in this metro, with its monthly search demand.

[Food & Dining · 1.0M searches/mo](https://seobandwagon.com/local-seo/charleston/food-dining)[Health & Wellness · 43K searches/mo](https://seobandwagon.com/local-seo/charleston/health-wellness)[Entertainment · 42K searches/mo](https://seobandwagon.com/local-seo/charleston/entertainment)[Home Services · 27K searches/mo](https://seobandwagon.com/local-seo/charleston/home-services)[Legal · 10K searches/mo](https://seobandwagon.com/local-seo/charleston/legal)

REAL ESTATE IN OTHER METROS

[Charlotte](https://seobandwagon.com/local-seo/charlotte/real-estate) [Jacksonville](https://seobandwagon.com/local-seo/jacksonville/real-estate) [Columbus](https://seobandwagon.com/local-seo/columbus/real-estate)

[← All Charleston market data](https://seobandwagon.com/local-seo/charleston) · [Every metro we track](https://seobandwagon.com/local-seo#cities)

HOW THIS PAGE IS MADE

Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Sep 8, 2026. Sections with no data are omitted rather than filled.

Charleston, South Carolina · Real Estate · 100 keywords · collected Sep 8, 2026

Collected and published by [SEO Bandwagon](https://seobandwagon.com/about), tracking [local search](https://seobandwagon.com/seo-glossary#local-search) since 2010. These 100 real estate keywords come from the same weekly sweep as [Google Business Profile Benchmarks](https://seobandwagon.com/research/gbp-benchmarks), whose method and verification are published in full. If a number here is wrong, [tell us](https://seobandwagon.com/contact).

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