# Home Services search demand in Houston

THE SEARCH LEDGER · HOUSTON, TEXAS · HOME SERVICES

Every month Houston types 183,350 home services searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them.

BY [SEO BANDWAGON](https://seobandwagon.com/about) · UPDATED WEEKLY · COLLECTED SEP 8, 2026 · [HOW THIS PAGE IS MADE](https://seobandwagon.com/local-seo/houston/home-services#colophon)

552

KEYWORDS TRACKED

Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026

183,350

SEARCHES / MONTH

Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026

$4.9M

MONTHLY AD VALUE

Source: volume × CPC, computed

$28.54

AVERAGE CPC

Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026

## When Houston searches for home services

Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in SEP and lowest in NOV.

Search interest by month, indexed 0 to 100: January 76, February 79, March 80, April 77, May 71, June 73, July 70, August 79, September 100, October 76, November 56, December 62.

Source: [Google Trends](https://trends.google.com/) relative interest for the Home Services category in Houston — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword.

## What Houston pays per click for home services

The 20 highest-volume of 552 tracked keywords, priced at what advertisers actually bid. The dearest click here is **“electrical companies houston tx”** at $54.46.

| # | KEYWORD | VOL/MO | CPC | DIFFICULTY | INTENT |
| --- | --- | --- | --- | --- | --- |
| 1 | plumber near me | 18,100 | $47.12 | 23 | transactional |
| 2 | locksmith near me | 18,100 | $19.81 | 20 | transactional |
| 3 | ac repair near me | 9,900 | $47.46 | 3 | transactional |
| 4 | electrician near me | 8,100 | $30.06 | 31 | transactional |
| 5 | independent electrical contractors houston | 6,600 | $2.34 | 0 | commercial |
| 6 | garage door repair near me | 6,600 | $47.59 | 9 | transactional |
| 7 | houston locksmith | 5,400 | $22.34 | 16 | commercial |
| 8 | pest control near me | 5,400 | $43.63 | 40 | transactional |
| 9 | appliance repair near me | 5,400 | $14.48 | 13 | transactional |
| 10 | houston pest control | 4,400 | $34.54 | 7 | commercial |
| 11 | houston plumber | 3,600 | $39.17 | 13 | commercial |
| 12 | electrical companies houston tx | 2,900 | $54.46 | | informational |
| 13 | abacus air conditioning houston | 2,900 | $23.26 | | informational |
| 14 | restoration hardware outlet houston | 2,900 | $5.71 | | informational |
| 15 | ac repair houston | 2,400 | $47.34 | 21 | commercial |
| 16 | roofing companies houston | 2,400 | $21.98 | 25 | commercial |
| 17 | roofing contractor near me | 2,400 | $28.71 | 31 | transactional |
| 18 | handyman near me | 2,400 | $11.70 | 11 | transactional |
| 19 | landscaping near me | 2,400 | $9.17 | 19 | transactional |
| 20 | texas quality plumbing houston | 1,900 | $12.19 | 7 | commercial |

Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026. Volume and CPC are [Google Ads](https://ads.google.com/home/tools/keyword-planner/) twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored.

## Which trades drive Houston home services

All 552 tracked home services keywords in the metro, grouped by the trade each one names — not just the highest-volume rows above. 29 name no single trade and are left out.

| TRADE | KEYWORDS | SEARCHES/MO | | DEAREST CLICK |
| --- | --- | --- | --- | --- |
| Plumbing | 70 | 30,050 | | $189.43 |
| Locksmith | 71 | 27,530 | | $62.11 |
| Roofing | 72 | 23,980 | | $271.64 |
| Electrical | 29 | 22,000 | | $143.78 |
| HVAC | 54 | 21,900 | | $121.93 |
| Pest Control | 79 | 15,340 | | $169.36 |
| Garage Door | 24 | 7,940 | | $142.17 |
| Landscaping | 33 | 7,940 | | $49.33 |
| Appliance Repair | 29 | 6,470 | | $67.24 |
| Remodeling | 22 | 5,050 | | $88.68 |
| Handyman | 13 | 3,910 | | $26.49 |
| Restoration | 3 | 3,120 | | $17.70 |
| Cleaning | 7 | 2,000 | | $23.04 |
| Fencing | 6 | 1,350 | | $58.36 |
| Painting | 11 | 1,290 | | $66.79 |

Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026. Trade is read from the keyword text, so a keyword naming no trade is counted in the metro total and omitted here. Volume is the sum across that trade’s keywords; the dearest click is the highest single cost-per-click in it.

## Who owns the Houston home services results

Live position tracking for 2 of the tracked keywords in this vertical — who Google puts in the [map pack](https://seobandwagon.com/seo-glossary#local-pack), and who holds page one.

plumber near me

18,100/mo · $47.12 CPC · difficulty 23

MAP PACK

-   1 Cheaux Plumbing, LLC 5★ 125
-   2 I Am Your Plumber 4.9★ 236
-   3 Midtown Plumbing 5★ 62

ORGANIC TOP 5

-   1 yelp.com
-   2 texaspremierplumbing.com
-   3 johnmooreservices.com LOCAL
-   4 craigslist.org
-   5 nicksplumbing.com LOCAL

ac repair near me

9,900/mo · $47.46 CPC · difficulty 3

MAP PACK

-   1 Texas Same-Day Air Conditioning, Heating & Plumbing 5★ 73
-   2 AAD Heating & Air Conditioning 5★ 33
-   3 Aire Serv of Houston Midtown 4.9★ 49

ORGANIC TOP 5

-   1 yelp.com
-   2 abacusplumbing.net LOCAL
-   3 johnmooreservices.com LOCAL
-   4 homedepot.com
-   5 onehourheatandair.com

Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track.

## The home services businesses competing in Houston

The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are.

| RANK | BUSINESS | RATING | REVIEWS | CATEGORY | WEBSITE |
| --- | --- | --- | --- | --- | --- |
| #1 | John Moore Services | 4.7 ★ | 19,995 | Plumber | YES |
| #2 | Abacus Plumbing, Air Conditioning, & Electrical | 4.7 ★ | 11,779 | Plumber | YES |
| #3 | Village Plumbing, Air & Electric | 4.8 ★ | 10,761 | Plumber | YES |
| #4 | Air Tech of Houston AC & Plumbing | 4.9 ★ | 6,486 | Air conditioning repair service | YES |
| #5 | Texas Quality Plumbing | 4.8 ★ | 4,355 | Plumber | YES |
| #6 | Nick's Plumbing & Air Conditioning | 4.7 ★ | 4,329 | Plumber | YES |
| #7 | Roto-Rooter Plumbing & Water Cleanup | 4.7 ★ | 3,682 | Plumber | YES |
| #8 | Mission Air Conditioning & Plumbing | 4.8 ★ | 2,994 | Air conditioning repair service | YES |
| #9 | OneCall Houston | 4.8 ★ | 1,583 | Plumber | YES |
| #10 | House Pro Air Conditioning | 4.7 ★ | 1,568 | Air conditioning repair service | YES |
| #11 | Hot Water Guys | 4.9 ★ | 1,481 | Plumber | YES |
| #12 | Bodensteiner Service Inc | 5 ★ | 1,233 | Air conditioning repair service | YES |

Source: [Google Maps](https://www.google.com/maps) listings, [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim.

## Home Services brands Houston searches by name

Branded demand is the clearest read on who has built recall here — searches for a business by name, the volume nobody has to bid for.

red roof inn houston east i 10 1,600/mo

red roof plus+ houston energy corridor 1,600/mo

red roof inn houston brookhollow 1,600/mo

red roof inn houston jersey village 1,600/mo

red roof inn houston willowbrook 880/mo

reliant pest houston 480/mo

electrical works of houston 390/mo

precision roof crafters houston 390/mo

Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026. Brand searches identified from the tracked keyword set.

## What Houston asks about home services

People Also Ask questions collected verbatim from Houston home services results — the literal wording Google is already surfacing.

How much an hour should a plumber charge?

How to tell if a plumber is ripping you off?

Who are some good plumbers in the Houston area?

What are the three types of plumbers?

What is the $5000 AC rule?

How expensive is it to fix an AC unit?

What is the most common AC repair?

What is the 3-minute rule for air conditioners?

Source: Google People Also Ask, [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026. Questions are reproduced as collected; we do not answer them here.

## Rank for these searches

Everything above is the market. If you want to be in it, start with where you stand today.

[SCAN YOUR SITE FREE](https://seobandwagon.com/#scan) [Contractor SEO](https://seobandwagon.com/contractor-seo) [Roofing SEO](https://seobandwagon.com/roofing-seo) [HVAC SEO](https://seobandwagon.com/hvac-seo) [Plumber SEO](https://seobandwagon.com/plumber-seo)

## More Houston search data

Every other vertical we track in this metro, with its monthly search demand.

[Food & Dining · 4.9M searches/mo](https://seobandwagon.com/local-seo/houston/food-dining)[Entertainment · 823K searches/mo](https://seobandwagon.com/local-seo/houston/entertainment)[Health & Wellness · 392K searches/mo](https://seobandwagon.com/local-seo/houston/health-wellness)[Real Estate · 251K searches/mo](https://seobandwagon.com/local-seo/houston/real-estate)[Legal · 115K searches/mo](https://seobandwagon.com/local-seo/houston/legal)

HOME SERVICES IN OTHER METROS

[Austin](https://seobandwagon.com/local-seo/austin/home-services) [San Antonio](https://seobandwagon.com/local-seo/san-antonio/home-services) [Dallas-Fort Worth](https://seobandwagon.com/local-seo/dallas-fort-worth/home-services) [San Diego](https://seobandwagon.com/local-seo/san-diego/home-services)

[← All Houston market data](https://seobandwagon.com/local-seo/houston) · [Every metro we track](https://seobandwagon.com/local-seo#cities)

HOW THIS PAGE IS MADE

Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Sep 8, 2026. Sections with no data are omitted rather than filled.

Houston, Texas · Home Services · 552 keywords · collected Sep 8, 2026

Collected and published by [SEO Bandwagon](https://seobandwagon.com/about), tracking [local search](https://seobandwagon.com/seo-glossary#local-search) since 2010. These 552 home services keywords come from the same weekly sweep as [Google Business Profile Benchmarks](https://seobandwagon.com/research/gbp-benchmarks), whose method and verification are published in full. If a number here is wrong, [tell us](https://seobandwagon.com/contact).

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