# Real Estate search demand in Houston THE SEARCH LEDGER · HOUSTON, TEXAS · REAL ESTATE Every month Houston types 250,820 real estate searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them. BY [SEO BANDWAGON](https://seobandwagon.com/about) · UPDATED WEEKLY · COLLECTED SEP 8, 2026 · [HOW THIS PAGE IS MADE](https://seobandwagon.com/local-seo/houston/real-estate#colophon) 245 KEYWORDS TRACKED Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026 250,820 SEARCHES / MONTH Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026 $844K MONTHLY AD VALUE Source: volume × CPC, computed $3.40 AVERAGE CPC Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026 ## When Houston searches for real estate Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in AUG and lowest in NOV. Search interest by month, indexed 0 to 100: January 89, February 85, March 89, April 89, May 89, June 86, July 85, August 100, September 87, October 86, November 73, December 73. Source: [Google Trends](https://trends.google.com/) relative interest for the Real Estate category in Houston — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword. ## What Houston pays per click for real estate The 20 highest-volume of 245 tracked keywords, priced at what advertisers actually bid. The dearest click here is **“realtor near me”** at $14.16. | # | KEYWORD | VOL/MO | CPC | DIFFICULTY | INTENT | | --- | --- | --- | --- | --- | --- | | 1 | apartments near me | 165,000 | $3.53 | 41 | transactional | | 2 | apartments houston | 22,200 | $3.62 | 14 | commercial | | 3 | homes for sale near me | 8,100 | $1.86 | 63 | transactional | | 4 | homes for sale houston | 6,600 | $2.74 | 35 | transactional | | 5 | condominium for sale houston | 2,400 | $2.32 | | informational | | 6 | houston real estate agent | 1,600 | $13.56 | 17 | commercial | | 7 | realtor houston | 1,600 | $8.01 | 26 | commercial | | 8 | homes for sale pearland texas | 1,600 | $2.07 | 6 | transactional | | 9 | kingwood houston homes for sale | 1,600 | $1.29 | 0 | transactional | | 10 | realtor near me | 1,600 | $14.16 | 65 | transactional | | 11 | homes for sale 77089 | 1,000 | $0.64 | | transactional | | 12 | 77083 homes for sale | 880 | $0.57 | | transactional | | 13 | houston housing market | 880 | $5.20 | | branded | | 14 | homes for sale in deer park texas | 720 | $0.92 | | transactional | | 15 | 77024 homes for sale | 720 | $0.50 | | transactional | | 16 | homes for sale 77084 | 590 | $0.51 | | transactional | | 17 | homes for sale 77009 | 590 | $0.53 | | transactional | | 18 | homes for sale 77095 | 590 | $0.59 | | transactional | | 19 | new homes for sale houston | 590 | $9.89 | 17 | transactional | | 20 | cheap homes for sale houston | 590 | $1.58 | | transactional | Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026. Volume and CPC are [Google Ads](https://ads.google.com/home/tools/keyword-planner/) twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored. ## Who owns the Houston real estate results Live position tracking for the tracked keyword in this vertical — who Google puts in the [map pack](https://seobandwagon.com/seo-glossary#local-pack), and who holds page one. apartments near me 165,000/mo · $3.53 CPC · difficulty 41 MAP PACK - 1 APT Locator - Central 5★ 628 - 2 Sabine Street Lofts 4.3★ 171 - 3 1810 Main Apartments 4★ 231 ORGANIC TOP 5 - 1 apartments.com - 2 zillow.com - 3 umovefree.com - 4 apartmentlist.com - 5 rentcafe.com Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track. ## The real estate businesses competing in Houston The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are. | RANK | BUSINESS | RATING | REVIEWS | CATEGORY | WEBSITE | | --- | --- | --- | --- | --- | --- | | #1 | The Park at Sutton Hill Apartments | 4.8 ★ | 1,835 | Apartment complex | YES | | #2 | Houston Properties Team | 5 ★ | 1,217 | Real estate agency | YES | | #3 | The Park at Malaga | 4.6 ★ | 885 | Apartment complex | YES | | #4 | Found Realty Group | 5 ★ | 669 | Real estate agency | YES | | #5 | Bayou Park Apartments | 3.5 ★ | 664 | Apartment complex | YES | | #6 | APT Locator - Central | 5 ★ | 628 | Apartment rental agency | YES | | #7 | The Core Apartments | 4.6 ★ | 623 | Apartment complex | YES | | #8 | Corcoran Prestige Realty | 4.9 ★ | 504 | Real estate agency | YES | | #9 | Marquis Enclave | 4 ★ | 457 | Apartment rental agency | YES | | #10 | Houston House Apartments | 2.8 ★ | 444 | Apartment rental agency | YES | | #11 | The Rice | 4.5 ★ | 429 | Apartment rental agency | YES | | #12 | 3800 Main | 3.9 ★ | 429 | Apartment complex | YES | Source: [Google Maps](https://www.google.com/maps) listings, [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim. ## Real Estate brands Houston searches by name Branded demand is the clearest read on who has built recall here — searches for a business by name, the volume nobody has to bid for. houston housing market 880/mo partners real estate houston 170/mo the woodlands real estate 140/mo houston real estate listings 90/mo 77009 real estate 70/mo 77004 real estate 50/mo 77057 real estate 40/mo 77007 real estate 40/mo Source: [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026. Brand searches identified from the tracked keyword set. ## What Houston asks about real estate People Also Ask questions collected verbatim from Houston real estate results — the literal wording Google is already surfacing. What is the cheapest rent for an apartment? What is the lowest rent in Houston, Texas? What credit score is needed for an apartment? What is the cheapest thing to rent to live in? Source: Google People Also Ask, [DataForSEO](https://dataforseo.com/), Houston metro, Sep 8, 2026. Questions are reproduced as collected; we do not answer them here. ## Rank for these searches Everything above is the market. If you want to be in it, start with where you stand today. [SCAN YOUR SITE FREE](https://seobandwagon.com/#scan) [Real estate SEO](https://seobandwagon.com/real-estate-seo) ## More Houston search data Every other vertical we track in this metro, with its monthly search demand. [Food & Dining · 4.9M searches/mo](https://seobandwagon.com/local-seo/houston/food-dining)[Entertainment · 823K searches/mo](https://seobandwagon.com/local-seo/houston/entertainment)[Health & Wellness · 392K searches/mo](https://seobandwagon.com/local-seo/houston/health-wellness)[Home Services · 183K searches/mo](https://seobandwagon.com/local-seo/houston/home-services)[Legal · 115K searches/mo](https://seobandwagon.com/local-seo/houston/legal) REAL ESTATE IN OTHER METROS [Austin](https://seobandwagon.com/local-seo/austin/real-estate) [San Antonio](https://seobandwagon.com/local-seo/san-antonio/real-estate) [← All Houston market data](https://seobandwagon.com/local-seo/houston) · [Every metro we track](https://seobandwagon.com/local-seo#cities) HOW THIS PAGE IS MADE Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Sep 8, 2026. Sections with no data are omitted rather than filled. Houston, Texas · Real Estate · 245 keywords · collected Sep 8, 2026 Collected and published by [SEO Bandwagon](https://seobandwagon.com/about), tracking [local search](https://seobandwagon.com/seo-glossary#local-search) since 2010. These 245 real estate keywords come from the same weekly sweep as [Google Business Profile Benchmarks](https://seobandwagon.com/research/gbp-benchmarks), whose method and verification are published in full. If a number here is wrong, [tell us](https://seobandwagon.com/contact). --- Canonical page: https://seobandwagon.com/local-seo/houston/real-estate Every metro: https://seobandwagon.com/local-seo#cities Data reuse license: https://seobandwagon.com/data-license Site overview for agents: https://seobandwagon.com/llms.txt · API docs: https://seobandwagon.com/docs/api