# Health & Wellness search demand in Indianapolis THE SEARCH LEDGER · INDIANAPOLIS, INDIANA · HEALTH & WELLNESS Every month Indianapolis types 102,680 health & wellness searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them. BY [SEO BANDWAGON](https://seobandwagon.com/about) · UPDATED WEEKLY · COLLECTED SEP 8, 2026 · [HOW THIS PAGE IS MADE](https://seobandwagon.com/local-seo/indianapolis/health-wellness#colophon) 203 KEYWORDS TRACKED Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026 102,680 SEARCHES / MONTH Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026 $858K MONTHLY AD VALUE Source: volume × CPC, computed $11.19 AVERAGE CPC Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026 ## When Indianapolis searches for health & wellness Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in SEP and lowest in NOV. Search interest by month, indexed 0 to 100: January 89, February 86, March 93, April 89, May 86, June 86, July 95, August 94, September 100, October 95, November 83, December 85. Source: [Google Trends](https://trends.google.com/) relative interest for the Health & Wellness category in Indianapolis — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword. ## What Indianapolis pays per click for health & wellness The 20 highest-volume of 203 tracked keywords, priced at what advertisers actually bid. The dearest click here is **“indianapolis therapist”** at $34.58. | # | KEYWORD | VOL/MO | CPC | DIFFICULTY | INTENT | | --- | --- | --- | --- | --- | --- | | 1 | urgent care near me | 27,100 | $3.61 | 19 | transactional | | 2 | dentist near me | 18,100 | $15.03 | 49 | transactional | | 3 | faces animal clinic indianapolis | 8,100 | $6.24 | | branded | | 4 | dermatologist near me | 6,600 | $4.22 | 28 | transactional | | 5 | chiropractor near me | 5,400 | $8.50 | 9 | transactional | | 6 | eye doctor near me | 5,400 | $7.65 | 37 | transactional | | 7 | veterinarian near me | 4,400 | $6.95 | 25 | transactional | | 8 | indianapolis dentist | 2,900 | $16.32 | 7 | commercial | | 9 | brookville animal hospital indianapolis | 2,900 | $6.18 | | branded | | 10 | indianapolis dermatologist | 2,400 | $7.13 | 15 | commercial | | 11 | iu health primary care indianapolis | 1,600 | $0.90 | | informational | | 12 | eye doctor indianapolis | 1,000 | $11.72 | 15 | commercial | | 13 | indy dental health | 880 | $10.34 | | branded | | 14 | ball dentistry indianapolis | 880 | $7.90 | | branded | | 15 | indianapolis therapist | 720 | $34.58 | 8 | commercial | | 16 | pediatric dentist indianapolis | 720 | $14.94 | 18 | commercial | | 17 | cityway animal clinic fountain square | 720 | $6.93 | | branded | | 18 | michigan road animal hospital indianapolis | 590 | $0.96 | | informational | | 19 | primary care doctor indianapolis | 590 | $9.24 | 10 | commercial | | 20 | indy dermatologist | 480 | $2.58 | 16 | commercial | Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026. Volume and CPC are [Google Ads](https://ads.google.com/home/tools/keyword-planner/) twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored. ## Who owns the Indianapolis health & wellness results Live position tracking for 2 of the tracked keywords in this vertical — who Google puts in the [map pack](https://seobandwagon.com/seo-glossary#local-pack), and who holds page one. dentist near me 18,100/mo · $15.03 CPC · difficulty 49 MAP PACK - 1 Mass Ave Family Dentistry 4.9★ 517 - 2 Downtown Dental Group 4.9★ 235 - 3 Dr. Samuel Collins Dentist Indianapolis 5★ 3 ORGANIC TOP 5 - 1 deltadental.com - 2 eastindydentalcare.com LOCAL - 3 yelp.com - 4 7daysfamilydental.com LOCAL - 5 dentistry.iu.edu LOCAL urgent care near me 27,100/mo · $3.61 CPC · difficulty 19 MAP PACK - 1 IU Health Urgent Care - Downtown Indianapolis 3.8★ 239 - 2 Concentra Urgent Care 3.7★ 2,800 - 3 Concentra Urgent Care 4.6★ 1,100 ORGANIC TOP 5 - 1 iuhealth.org LOCAL - 2 gohealthuc.com LOCAL - 3 urgentcareindy.com LOCAL - 4 healthcare.ascension.org LOCAL - 5 ifmuc.com LOCAL Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track. ## The health & wellness businesses competing in Indianapolis The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are. | RANK | BUSINESS | RATING | REVIEWS | CATEGORY | WEBSITE | | --- | --- | --- | --- | --- | --- | | #1 | West 10th Dental Group | 4.7 ★ | 3,918 | Dentist | YES | | #2 | Same Day Dental | 4.1 ★ | 3,221 | Dentist | YES | | #3 | Concentra Urgent Care | 3.7 ★ | 2,844 | Occupational health service | YES | | #4 | 24/7 Dental - Emergency Dental Care | 4.6 ★ | 1,943 | Dentist | YES | | #5 | Community-GoHealth Urgent Care | 4.5 ★ | 1,593 | Urgent care center | YES | | #6 | Concentra Urgent Care | 4.1 ★ | 1,467 | Occupational health service | YES | | #7 | Urgent Dental Center & Family Dentistry | 4.6 ★ | 1,449 | Dentist | YES | | #8 | Community-GoHealth Urgent Care | 4.3 ★ | 1,413 | Urgent care center | YES | | #9 | Community-GoHealth Urgent Care | 4.5 ★ | 1,382 | Urgent care center | YES | | #10 | Community-GoHealth Urgent Care | 4.6 ★ | 1,330 | Urgent care center | YES | | #11 | Concentra Urgent Care | 4.2 ★ | 1,325 | Occupational health service | YES | | #12 | Ideal Health Clinic: Schani Manungo, NP-C | 5 ★ | 1,293 | Urgent care center | YES | Source: [Google Maps](https://www.google.com/maps) listings, [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim. ## Health & Wellness brands Indianapolis searches by name Branded demand is the clearest read on who has built recall here — searches for a business by name, the volume nobody has to bid for. faces animal clinic indianapolis 8,100/mo brookville animal hospital indianapolis 2,900/mo indy dental health 880/mo ball dentistry indianapolis 880/mo cityway animal clinic fountain square 720/mo dentalspa indianapolis 390/mo georgetown dental indianapolis 390/mo pure zen dentistry indianapolis 320/mo Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026. Brand searches identified from the tracked keyword set. ## What Indianapolis asks about health & wellness People Also Ask questions collected verbatim from Indianapolis health & wellness results — the literal wording Google is already surfacing. What is the average cost to see a dentist? Who is the best dentist in the Indianapolis area? How do I fix my teeth if I don't have money? What is the 2 year rule for dentists? Should I go to urgent care for flu? What symptoms should you go to urgent care for? Is it cheaper to go to urgent care or doctor? Can urgent care treat knee pain? Source: Google People Also Ask, [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026. Questions are reproduced as collected; we do not answer them here. ## Rank for these searches Everything above is the market. If you want to be in it, start with where you stand today. [SCAN YOUR SITE FREE](https://seobandwagon.com/#scan) [Healthcare SEO](https://seobandwagon.com/healthcare-seo) [Dental SEO](https://seobandwagon.com/dental-seo) ## More Indianapolis search data Every other vertical we track in this metro, with its monthly search demand. [Food & Dining · 1.7M searches/mo](https://seobandwagon.com/local-seo/indianapolis/food-dining)[Entertainment · 113K searches/mo](https://seobandwagon.com/local-seo/indianapolis/entertainment)[Real Estate · 74K searches/mo](https://seobandwagon.com/local-seo/indianapolis/real-estate)[Home Services · 63K searches/mo](https://seobandwagon.com/local-seo/indianapolis/home-services)[Legal · 17K searches/mo](https://seobandwagon.com/local-seo/indianapolis/legal) HEALTH & WELLNESS IN OTHER METROS [Cincinnati](https://seobandwagon.com/local-seo/cincinnati/health-wellness) [Louisville](https://seobandwagon.com/local-seo/louisville/health-wellness) [Portland](https://seobandwagon.com/local-seo/portland/health-wellness) [← All Indianapolis market data](https://seobandwagon.com/local-seo/indianapolis) · [Every metro we track](https://seobandwagon.com/local-seo#cities) HOW THIS PAGE IS MADE Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Sep 8, 2026. Sections with no data are omitted rather than filled. Indianapolis, Indiana · Health & Wellness · 203 keywords · collected Sep 8, 2026 Collected and published by [SEO Bandwagon](https://seobandwagon.com/about), tracking [local search](https://seobandwagon.com/seo-glossary#local-search) since 2010. These 203 health & wellness keywords come from the same weekly sweep as [Google Business Profile Benchmarks](https://seobandwagon.com/research/gbp-benchmarks), whose method and verification are published in full. 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