# Home Services search demand in Indianapolis

THE SEARCH LEDGER · INDIANAPOLIS, INDIANA · HOME SERVICES

Every month Indianapolis types 63,080 home services searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them.

BY [SEO BANDWAGON](https://seobandwagon.com/about) · UPDATED WEEKLY · COLLECTED SEP 8, 2026 · [HOW THIS PAGE IS MADE](https://seobandwagon.com/local-seo/indianapolis/home-services#colophon)

252

KEYWORDS TRACKED

Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026

63,080

SEARCHES / MONTH

Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026

$1.8M

MONTHLY AD VALUE

Source: volume × CPC, computed

$26.58

AVERAGE CPC

Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026

## When Indianapolis searches for home services

Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in AUG and lowest in DEC.

Search interest by month, indexed 0 to 100: January 82, February 82, March 94, April 84, May 77, June 83, July 79, August 100, September 97, October 96, November 72, December 68.

Source: [Google Trends](https://trends.google.com/) relative interest for the Home Services category in Indianapolis — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword.

## What Indianapolis pays per click for home services

The 20 highest-volume of 252 tracked keywords, priced at what advertisers actually bid. The dearest click here is **“emergency plumber near me”** at $78.49.

| # | KEYWORD | VOL/MO | CPC | DIFFICULTY | INTENT |
| --- | --- | --- | --- | --- | --- |
| 1 | plumber near me | 8,100 | $58.51 | 23 | transactional |
| 2 | locksmith near me | 4,400 | $16.76 | 20 | transactional |
| 3 | ac repair near me | 2,900 | $39.91 | 3 | transactional |
| 4 | electrician near me | 2,900 | $22.24 | 31 | transactional |
| 5 | indianapolis locksmith | 1,900 | $15.79 | 0 | commercial |
| 6 | garage door repair near me | 1,900 | $42.89 | 9 | transactional |
| 7 | appliance repair near me | 1,900 | $8.43 | 13 | transactional |
| 8 | red roof indianapolis airport | 1,600 | $3.68 | 0 | commercial |
| 9 | red roof indianapolis south | 1,600 | $2.23 | | branded |
| 10 | plumber indianapolis | 1,600 | $60.96 | 25 | commercial |
| 11 | pest control near me | 1,600 | $30.71 | 40 | transactional |
| 12 | indianapolis pest control | 1,300 | $30.14 | 14 | commercial |
| 13 | red roof inn indianapolis castleton | 1,300 | $2.00 | | branded |
| 14 | appliance repair indy | 1,000 | $8.82 | 3 | commercial |
| 15 | roofing companies indianapolis | 1,000 | $22.87 | 25 | commercial |
| 16 | red roof inn indianapolis north | 1,000 | $2.02 | | branded |
| 17 | emergency plumber near me | 1,000 | $78.49 | 0 | transactional |
| 18 | hvac repair near me | 1,000 | $43.38 | 39 | transactional |
| 19 | handyman near me | 1,000 | $9.48 | 11 | transactional |
| 20 | indianapolis hvac | 880 | $40.58 | 14 | commercial |

Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026. Volume and CPC are [Google Ads](https://ads.google.com/home/tools/keyword-planner/) twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored.

## Which trades drive Indianapolis home services

All 252 tracked home services keywords in the metro, grouped by the trade each one names — not just the highest-volume rows above. 20 name no single trade and are left out.

| TRADE | KEYWORDS | SEARCHES/MO | | DEAREST CLICK |
| --- | --- | --- | --- | --- |
| Plumbing | 29 | 13,340 | | $215.82 |
| Roofing | 46 | 11,630 | | $74.66 |
| Locksmith | 21 | 7,320 | | $47.30 |
| HVAC | 28 | 6,890 | | $94.30 |
| Electrical | 10 | 4,420 | | $98.90 |
| Landscaping | 22 | 3,550 | | $47.37 |
| Pest Control | 16 | 3,490 | | $113.39 |
| Appliance Repair | 13 | 3,480 | | $71.61 |
| Garage Door | 9 | 2,880 | | $179.58 |
| Handyman | 7 | 1,850 | | $12.18 |
| Remodeling | 12 | 1,330 | | $87.84 |
| Cleaning | 6 | 840 | | $15.62 |
| Fencing | 5 | 460 | | $35.75 |
| Painting | 7 | 420 | | $54.30 |
| Restoration | 1 | 90 | | $7.41 |

Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026. Trade is read from the keyword text, so a keyword naming no trade is counted in the metro total and omitted here. Volume is the sum across that trade’s keywords; the dearest click is the highest single cost-per-click in it.

## Who owns the Indianapolis home services results

Live position tracking for 3 of the tracked keywords in this vertical — who Google puts in the [map pack](https://seobandwagon.com/seo-glossary#local-pack), and who holds page one.

plumber near me

8,100/mo · $58.51 CPC · difficulty 23

MAP PACK

-   1 317 Plumber 4.8★ 41
-   2 Carter's My Plumber - Drain Cleaning Indianapolis & Sewer Line Repair 4.9★ 612
-   3 Penn Plumbing LLC 5★ 171

ORGANIC TOP 5

-   1 rotorooter.com LOCAL
-   2 yelp.com
-   3 317plumber.com LOCAL
-   4 bbb.org
-   5 craigslist.org

ac repair near me

2,900/mo · $39.91 CPC · difficulty 3

MAP PACK

-   1 Indianapolis CoolBreeze HVAC Repair 5★ 6
-   2 Air conditioning And Hvac Solutions
-   3 Good Guys Home Services 4.9★ 69

ORGANIC TOP 5

-   1 petermanhvac.com
-   2 yelp.com
-   3 onehourheatandair.com LOCAL
-   4 ars.com
-   5 mrquikhomeservices.com

residential roofing indianapolis

ORGANIC TOP 5

-   1 staydryroofing.com
-   2 amosexteriors.com
-   3 yelp.com
-   4 coomerroofing.com
-   5 watertightroofingindy.com

Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track.

## The home services businesses competing in Indianapolis

The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are.

| RANK | BUSINESS | RATING | REVIEWS | CATEGORY | WEBSITE |
| --- | --- | --- | --- | --- | --- |
| #1 | One Hour Heating & Air Conditioning | 4.8 ★ | 8,181 | Air conditioning repair service | YES |
| #2 | Chapman Heating, Air Conditioning, Plumbing and Electrical | 4.9 ★ | 7,320 | Air conditioning repair service | YES |
| #3 | Hope Plumbing, Heating & Cooling | 4.8 ★ | 6,838 | Plumber | YES |
| #4 | Williams Comfort Air - Heating Cooling Plumbing Electrical | 4.8 ★ | 6,745 | Air conditioning repair service | YES |
| #5 | Airtron Heating & Air Conditioning | 4.9 ★ | 6,610 | Air conditioning repair service | YES |
| #6 | Benjamin Franklin Plumbing of Indianapolis | 4.8 ★ | 6,366 | Plumber | YES |
| #7 | Service Plus Heating, Cooling, Plumbing & Electrical | 4.8 ★ | 5,473 | Air conditioning repair service | YES |
| #8 | Mr. Plumber by Metzler & Hallam | 4.9 ★ | 4,647 | Plumber | YES |
| #9 | Roto-Rooter Plumbing & Water Cleanup | 4.8 ★ | 3,558 | Plumber | YES |
| #10 | Carter's My Plumber | 4.9 ★ | 2,847 | Plumber | YES |
| #11 | Summers Plumbing Heating & Cooling | 4.9 ★ | 2,538 | Plumber | YES |
| #12 | Plumbing Heating & Air Conditioning Paramedics | 4.8 ★ | 2,512 | Plumber | YES |

Source: [Google Maps](https://www.google.com/maps) listings, [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim.

## Home Services brands Indianapolis searches by name

Branded demand is the clearest read on who has built recall here — searches for a business by name, the volume nobody has to bid for.

red roof indianapolis south 1,600/mo

red roof inn indianapolis castleton 1,300/mo

red roof inn indianapolis north 1,000/mo

red roof inn indianapolis east 590/mo

calvin landscape indianapolis 480/mo

indianapolis landscape association 20/mo

siteone landscape supply indianapolis in 10/mo

Source: [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026. Brand searches identified from the tracked keyword set.

## What Indianapolis asks about home services

People Also Ask questions collected verbatim from Indianapolis home services results — the literal wording Google is already surfacing.

How much an hour should a plumber charge?

How to tell if a plumber is ripping you off?

What are some reputable plumbing companies in Indianapolis, Indiana?

What are the three types of plumbers?

What is the $5000 AC rule?

How expensive is it to fix an AC unit?

What is the most common AC repair?

What is the 3-minute rule for air conditioners?

Source: Google People Also Ask, [DataForSEO](https://dataforseo.com/), Indianapolis metro, Sep 8, 2026. Questions are reproduced as collected; we do not answer them here.

## Rank for these searches

Everything above is the market. If you want to be in it, start with where you stand today.

[SCAN YOUR SITE FREE](https://seobandwagon.com/#scan) [Contractor SEO](https://seobandwagon.com/contractor-seo) [Roofing SEO](https://seobandwagon.com/roofing-seo) [HVAC SEO](https://seobandwagon.com/hvac-seo) [Plumber SEO](https://seobandwagon.com/plumber-seo)

## More Indianapolis search data

Every other vertical we track in this metro, with its monthly search demand.

[Food & Dining · 1.7M searches/mo](https://seobandwagon.com/local-seo/indianapolis/food-dining)[Entertainment · 113K searches/mo](https://seobandwagon.com/local-seo/indianapolis/entertainment)[Health & Wellness · 103K searches/mo](https://seobandwagon.com/local-seo/indianapolis/health-wellness)[Real Estate · 74K searches/mo](https://seobandwagon.com/local-seo/indianapolis/real-estate)[Legal · 17K searches/mo](https://seobandwagon.com/local-seo/indianapolis/legal)

HOME SERVICES IN OTHER METROS

[Cincinnati](https://seobandwagon.com/local-seo/cincinnati/home-services) [Louisville](https://seobandwagon.com/local-seo/louisville/home-services) [Chicago](https://seobandwagon.com/local-seo/chicago/home-services) [Portland](https://seobandwagon.com/local-seo/portland/home-services)

[← All Indianapolis market data](https://seobandwagon.com/local-seo/indianapolis) · [Every metro we track](https://seobandwagon.com/local-seo#cities)

HOW THIS PAGE IS MADE

Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Sep 8, 2026. Sections with no data are omitted rather than filled.

Indianapolis, Indiana · Home Services · 252 keywords · collected Sep 8, 2026

Collected and published by [SEO Bandwagon](https://seobandwagon.com/about), tracking [local search](https://seobandwagon.com/seo-glossary#local-search) since 2010. These 252 home services keywords come from the same weekly sweep as [Google Business Profile Benchmarks](https://seobandwagon.com/research/gbp-benchmarks), whose method and verification are published in full. If a number here is wrong, [tell us](https://seobandwagon.com/contact).

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