# Real Estate search demand in Louisville THE SEARCH LEDGER · LOUISVILLE, KENTUCKY · REAL ESTATE Every month Louisville types 68,590 real estate searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them. BY [SEO BANDWAGON](https://seobandwagon.com/about) · UPDATED WEEKLY · COLLECTED SEP 8, 2026 · [HOW THIS PAGE IS MADE](https://seobandwagon.com/local-seo/louisville/real-estate#colophon) 130 KEYWORDS TRACKED Source: [DataForSEO](https://dataforseo.com/), Louisville metro, Sep 8, 2026 68,590 SEARCHES / MONTH Source: [DataForSEO](https://dataforseo.com/), Louisville metro, Sep 8, 2026 $111K MONTHLY AD VALUE Source: volume × CPC, computed $1.79 AVERAGE CPC Source: [DataForSEO](https://dataforseo.com/), Louisville metro, Sep 8, 2026 ## When Louisville searches for real estate Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in AUG and lowest in DEC. Search interest by month, indexed 0 to 100: January 88, February 83, March 95, April 89, May 90, June 86, July 88, August 100, September 95, October 91, November 77, December 76. Source: [Google Trends](https://trends.google.com/) relative interest for the Real Estate category in Louisville — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword. ## What Louisville pays per click for real estate The 20 highest-volume of 130 tracked keywords, priced at what advertisers actually bid. The dearest click here is **“realtor louisville”** at $9.74. | # | KEYWORD | VOL/MO | CPC | DIFFICULTY | INTENT | | --- | --- | --- | --- | --- | --- | | 1 | apartments near me | 12,100 | $2.61 | 41 | transactional | | 2 | apartments louisville | 9,900 | $2.79 | 3 | commercial | | 3 | homes for sale lou ky | 8,100 | $0.64 | 7 | transactional | | 4 | realtor com lou ky | 6,600 | $0.78 | | commercial | | 5 | louisville condo for sale | 2,900 | $0.92 | | informational | | 6 | homes for sale near me | 2,900 | $0.64 | 63 | transactional | | 7 | homes for sale 40214 | 1,600 | $0.35 | 0 | transactional | | 8 | homes for sale 40299 | 1,600 | $0.61 | 0 | transactional | | 9 | 40291 homes for sale | 1,600 | $0.59 | 0 | transactional | | 10 | homes for sale 40245 | 1,300 | $0.39 | 0 | transactional | | 11 | homes for sale 40207 | 1,300 | $0.21 | 0 | transactional | | 12 | homes for sale 40205 | 1,000 | $0.24 | 0 | transactional | | 13 | homes for sale 40241 | 1,000 | $0.34 | 0 | transactional | | 14 | realtor louisville ky | 880 | $3.39 | 11 | commercial | | 15 | homes for sale 40272 | 880 | $0.35 | 0 | transactional | | 16 | homes for sale 40222 | 720 | $0.37 | 0 | transactional | | 17 | homes for sale 40220 | 720 | $0.46 | 0 | transactional | | 18 | homes for sale 40223 | 720 | $0.32 | 2 | transactional | | 19 | homes for sale jtown ky | 590 | $0.94 | 0 | transactional | | 20 | realtor louisville | 590 | $9.74 | 5 | commercial | Source: [DataForSEO](https://dataforseo.com/), Louisville metro, Sep 8, 2026. Volume and CPC are [Google Ads](https://ads.google.com/home/tools/keyword-planner/) twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored. ## Who owns the Louisville real estate results Live position tracking for the tracked keyword in this vertical — who Google puts in the [map pack](https://seobandwagon.com/seo-glossary#local-pack), and who holds page one. apartments near me 12,100/mo · $2.61 CPC · difficulty 41 MAP PACK - 1 The Edge on 4 | Luxury Apartments 4.8★ 301 - 2 The Residences at OMNI Louisville Apartments 4.5★ 37 - 3 Flats on Fifth 3.5★ 154 ORGANIC TOP 5 - 1 apartments.com - 2 zillow.com - 3 apartments.louisvilleky.gov - 4 trulia.com - 5 yelp.com Source: [DataForSEO](https://dataforseo.com/), Louisville metro, Sep 8, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track. ## The real estate businesses competing in Louisville The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are. | RANK | BUSINESS | RATING | REVIEWS | CATEGORY | WEBSITE | | --- | --- | --- | --- | --- | --- | | #1 | Property Management of Louisville & PML Real Estate Group | 4.1 ★ | 815 | Property management company | YES | | #2 | Patriot Crossing Apartments | 4.6 ★ | 710 | Apartment complex | YES | | #3 | Totally About Houses | 4.9 ★ | 584 | Real estate agency | YES | | #4 | The Overlook at St. Thomas Apartments | 4.8 ★ | 397 | Apartment complex | YES | | #5 | Upton Oxmoor Apartments | 4.9 ★ | 367 | Apartment complex | YES | | #6 | Preston Oaks | 4.3 ★ | 353 | Apartment rental agency | YES | | #7 | Highlands Station | 4.2 ★ | 349 | Apartment complex | YES | | #8 | Heritage Green Apartments | 3.7 ★ | 347 | Apartment complex | YES | | #9 | Fry Realty Collective - Zach Fry Broker - Owner | 5 ★ | 321 | Real estate agency | YES | | #10 | The Edge on 4 \| Luxury Apartments | 4.8 ★ | 301 | Apartment complex | YES | | #11 | Homepage Realty | 4.9 ★ | 299 | Real estate agency | YES | | #12 | Vue at 3rd | 3.3 ★ | 281 | Apartment complex | YES | Source: [Google Maps](https://www.google.com/maps) listings, [DataForSEO](https://dataforseo.com/), Louisville metro, Sep 8, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim. ## Real Estate brands Louisville searches by name Branded demand is the clearest read on who has built recall here — searches for a business by name, the volume nobody has to bid for. united real estate louisville ky 390/mo new real estate listings louisville ky 110/mo fern creek real estate 70/mo highlands louisville real estate 20/mo 40207 real estate 20/mo 40217 real estate 10/mo berkshire hathaway real estate louisville ky 10/mo schuler bauer real estate louisville ky 10/mo Source: [DataForSEO](https://dataforseo.com/), Louisville metro, Sep 8, 2026. Brand searches identified from the tracked keyword set. ## What Louisville asks about real estate People Also Ask questions collected verbatim from Louisville real estate results — the literal wording Google is already surfacing. What is the cheapest rent for an apartment? What's the cost of living in Louisville, KY? What credit score is needed for an apartment? What is the cheapest thing to rent to live in? Source: Google People Also Ask, [DataForSEO](https://dataforseo.com/), Louisville metro, Sep 8, 2026. Questions are reproduced as collected; we do not answer them here. ## Rank for these searches Everything above is the market. If you want to be in it, start with where you stand today. [SCAN YOUR SITE FREE](https://seobandwagon.com/#scan) [Real estate SEO](https://seobandwagon.com/real-estate-seo) ## More Louisville search data Every other vertical we track in this metro, with its monthly search demand. [Food & Dining · 1.0M searches/mo](https://seobandwagon.com/local-seo/louisville/food-dining)[Health & Wellness · 80K searches/mo](https://seobandwagon.com/local-seo/louisville/health-wellness)[Hotels & Lodging · 77K searches/mo](https://seobandwagon.com/local-seo/louisville/hotels-lodging)[Entertainment · 50K searches/mo](https://seobandwagon.com/local-seo/louisville/entertainment)[Home Services · 46K searches/mo](https://seobandwagon.com/local-seo/louisville/home-services)[Legal · 12K searches/mo](https://seobandwagon.com/local-seo/louisville/legal) REAL ESTATE IN OTHER METROS [Indianapolis](https://seobandwagon.com/local-seo/indianapolis/real-estate) [Nashville](https://seobandwagon.com/local-seo/nashville/real-estate) [Reno](https://seobandwagon.com/local-seo/reno/real-estate) [← All Louisville market data](https://seobandwagon.com/local-seo/louisville) · [Every metro we track](https://seobandwagon.com/local-seo#cities) HOW THIS PAGE IS MADE Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Sep 8, 2026. Sections with no data are omitted rather than filled. Louisville, Kentucky · Real Estate · 130 keywords · collected Sep 8, 2026 Collected and published by [SEO Bandwagon](https://seobandwagon.com/about), tracking [local search](https://seobandwagon.com/seo-glossary#local-search) since 2010. These 130 real estate keywords come from the same weekly sweep as [Google Business Profile Benchmarks](https://seobandwagon.com/research/gbp-benchmarks), whose method and verification are published in full. 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