# Entertainment search demand in New York

THE SEARCH LEDGER · NEW YORK, NEW YORK · ENTERTAINMENT

Every month New York types 5,395,110 entertainment searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them.

BY [SEO BANDWAGON](https://seobandwagon.com/about) · UPDATED WEEKLY · COLLECTED SEP 8, 2026 · [HOW THIS PAGE IS MADE](https://seobandwagon.com/local-seo/new-york/entertainment#colophon)

2,071

KEYWORDS TRACKED

Source: [DataForSEO](https://dataforseo.com/), New York metro, Sep 8, 2026

5,395,110

SEARCHES / MONTH

Source: [DataForSEO](https://dataforseo.com/), New York metro, Sep 8, 2026

$11.4M

MONTHLY AD VALUE

Source: volume × CPC, computed

$2.52

AVERAGE CPC

Source: [DataForSEO](https://dataforseo.com/), New York metro, Sep 8, 2026

## When New York searches for entertainment

Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in JUN and lowest in FEB.

Search interest by month, indexed 0 to 100: January 40, February 32, March 41, April 61, May 83, June 100, July 54, August 57, September 58, October 50, November 45, December 50.

Source: [Google Trends](https://trends.google.com/) relative interest for the Entertainment category in New York — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword.

## What New York pays per click for entertainment

The 20 highest-volume of 2,071 tracked keywords, priced at what advertisers actually bid. The dearest click here is **“broadway tickets”** at $4.44.

| # | KEYWORD | VOL/MO | CPC | DIFFICULTY | INTENT |
| --- | --- | --- | --- | --- | --- |
| 1 | brooklyn nets arena | 368,000 | $1.55 | | branded |
| 2 | tickets ny knicks | 301,000 | $1.71 | | informational |
| 3 | yankee stadium | 301,000 | $1.86 | | branded |
| 4 | knicks tickets seatgeek | 246,000 | — | | informational |
| 5 | nyg stadium | 246,000 | $1.23 | | branded |
| 6 | new york yankees tickets | 165,000 | $4.38 | | informational |
| 7 | ubs arena | 165,000 | $1.51 | | branded |
| 8 | nyy tickets | 135,000 | $4.23 | | informational |
| 9 | comedy cellar | 135,000 | $1.93 | | informational |
| 10 | ny mets tickets | 135,000 | $3.38 | | informational |
| 11 | forest hills stadium new york | 110,000 | $1.48 | | branded |
| 12 | lincoln center for the performing arts | 110,000 | $0.68 | | branded |
| 13 | broadway shows | 90,500 | $2.11 | | informational |
| 14 | broadway theatre | 60,500 | $1.55 | | branded |
| 15 | broadway shows nyc | 60,500 | $2.36 | | informational |
| 16 | esbnyc tickets | 60,500 | $3.63 | | informational |
| 17 | broadway tickets | 60,500 | $4.44 | | informational |
| 18 | ticketmaster knicks tickets | 49,500 | $0.95 | | informational |
| 19 | knicks tickets | 49,500 | $1.80 | | informational |
| 20 | neil simon theatre nyc | 49,500 | $1.42 | | branded |

Source: [DataForSEO](https://dataforseo.com/), New York metro, Sep 8, 2026. Volume and CPC are [Google Ads](https://ads.google.com/home/tools/keyword-planner/) twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored.

## Who owns the New York entertainment results

Live position tracking for 3 of the tracked keywords in this vertical — who Google puts in the [map pack](https://seobandwagon.com/seo-glossary#local-pack), and who holds page one.

tickets ny knicks

301,000/mo · $1.71 CPC

ORGANIC TOP 5

-   1 ticketmaster.com
-   2 nba.com
-   3 seatgeek.com
-   4 gametime.co
-   5 hellotickets.com

nyy tickets

135,000/mo · $4.23 CPC

ORGANIC TOP 5

-   1 mlb.com
-   2 ticketmaster.com
-   3 gametime.co
-   4 seatgeek.com
-   5 mlb.com

new york yankees tickets

165,000/mo · $4.38 CPC

ORGANIC TOP 5

-   1 mlb.com
-   2 ticketmaster.com
-   3 mlb.com
-   4 stubhub.com
-   5 mlb.com

Source: [DataForSEO](https://dataforseo.com/), New York metro, Sep 8, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track.

## The entertainment businesses competing in New York

The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are.

| RANK | BUSINESS | RATING | REVIEWS | CATEGORY | WEBSITE |
| --- | --- | --- | --- | --- | --- |
| #1 | Resorts World New York City | 3.8 ★ | 16,857 | Casino | YES |
| #2 | Empire City Casino | 3.9 ★ | 15,140 | Casino | YES |
| #3 | AMC Empire 25 | 4.1 ★ | 12,307 | Movie theater | YES |
| #4 | AMC Lincoln Square 13 | 4.4 ★ | 9,130 | Movie theater | YES |
| #5 | AMC 34th Street 14 | 4.2 ★ | 8,709 | Movie theater | YES |
| #6 | Majestic Theatre | 4.7 ★ | 8,511 | Performing arts theater | YES |
| #7 | Alamo Drafthouse Cinema Brooklyn | 4.5 ★ | 8,076 | Movie theater | YES |
| #8 | Beacon Theatre | 4.7 ★ | 7,184 | Performing arts theater | YES |
| #9 | Eataly | 4.2 ★ | 6,639 | Gourmet grocery store | YES |
| #10 | Regal Union Square | 4.1 ★ | 6,538 | Movie theater | YES |
| #11 | AMC Kips Bay 15 | 4.4 ★ | 6,208 | Movie theater | YES |
| #12 | Broadway Theatre | 4.7 ★ | 5,540 | Performing arts theater | YES |

Source: [Google Maps](https://www.google.com/maps) listings, [DataForSEO](https://dataforseo.com/), New York metro, Sep 8, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim.

## Entertainment brands New York searches by name

Branded demand is the clearest read on who has built recall here — searches for a business by name, the volume nobody has to bid for.

brooklyn nets arena 368,000/mo

yankee stadium 301,000/mo

nyg stadium 246,000/mo

ubs arena 165,000/mo

forest hills stadium new york 110,000/mo

lincoln center for the performing arts 110,000/mo

broadway theatre 60,500/mo

neil simon theatre nyc 49,500/mo

Source: [DataForSEO](https://dataforseo.com/), New York metro, Sep 8, 2026. Brand searches identified from the tracked keyword set.

## What New York asks about entertainment

People Also Ask questions collected verbatim from New York entertainment results — the literal wording Google is already surfacing.

What is the cheapest way to get Knicks tickets?

Is it cheaper to buy Knicks tickets at the box office?

How much is an average Knicks ticket?

Where is the safest place to buy Knicks tickets?

What is the best site to buy Yankees tickets?

Does Costco still sell Yankee tickets?

Is it cheaper to buy Yankee tickets the day of the game?

How much do New York Yankees tickets cost?

Source: Google People Also Ask, [DataForSEO](https://dataforseo.com/), New York metro, Sep 8, 2026. Questions are reproduced as collected; we do not answer them here.

## Rank for these searches

Everything above is the market. If you want to be in it, start with where you stand today.

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## More New York search data

Every other vertical we track in this metro, with its monthly search demand.

[Food & Dining · 19.5M searches/mo](https://seobandwagon.com/local-seo/new-york/food-dining)

ENTERTAINMENT IN OTHER METROS

[Hartford](https://seobandwagon.com/local-seo/hartford/entertainment) [Providence](https://seobandwagon.com/local-seo/providence/entertainment) [Chicago](https://seobandwagon.com/local-seo/chicago/entertainment)

[← All New York market data](https://seobandwagon.com/local-seo/new-york) · [Every metro we track](https://seobandwagon.com/local-seo#cities)

HOW THIS PAGE IS MADE

Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Sep 8, 2026. Sections with no data are omitted rather than filled.

New York, New York · Entertainment · 2,071 keywords · collected Sep 8, 2026

Collected and published by [SEO Bandwagon](https://seobandwagon.com/about), tracking [local search](https://seobandwagon.com/seo-glossary#local-search) since 2010. These 2,071 entertainment keywords come from the same weekly sweep as [Google Business Profile Benchmarks](https://seobandwagon.com/research/gbp-benchmarks), whose method and verification are published in full. If a number here is wrong, [tell us](https://seobandwagon.com/contact).

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