3 tracked keywords, 14,780 searches a month, $41K in equivalent ad value — live market data for the Pittsburgh metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $5.21 for “sesame inn mt lebanon menu”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| chinatown inn pittsburgh | 9,900 | $2.44 | 0 | branded |
| hotels pittsburgh | 4,400 | $3.18 | 10 | commercial |
| sesame inn mt lebanon menu | 480 | $5.21 | 0 | branded |
The hotels & lodging names Pittsburgh already knows — branded demand is the moat everyone else ranks against.