Real Estate search demand in Pittsburgh

20 tracked keywords, 50,090 searches a month, $61K in equivalent ad value — live market data for the Pittsburgh metro.

Tracked keywords
20
Monthly searches
50K
Market value / mo
$61K
Average CPC
$1.39

WHEN PITTSBURGH SEARCHES FOR REAL ESTATE

12-month demand index across this vertical's keywords. 100 = the peak month.

Jan
Feb
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THE KEYWORDS

Volume is metro-scoped; CPC is what advertisers pay per click today — up to $10.16 for “realtor near me”.

KEYWORD SEARCHES/MO CPC DIFF INTENT
apartments near me 9,900 $1.53 39 transactional
homes for sale pgh 6,600 $1.06 transactional
realtor com pittsburgh 6,600 $0.26 3 commercial
apartments pittsburgh 5,400 $2.34 16 commercial
homes for sale near me 5,400 $0.60 0 transactional
homes for sale pittsburgh 3,600 $0.85 11 transactional
mount lebanon homes for sale 3,600 $0.27 0 transactional
pgh realtors 880 $3.22 14 commercial
realtor pittsburgh 880 $3.22 14 commercial
pgh real estate 880 $1.37 23 informational
condos for sale pittsburgh 880 $0.53 0 informational
squirrel hill homes for sale 880 $0.41 0 transactional
realtor near me 880 $10.16 100 transactional
shadyside homes for sale 720 $0.33 0 transactional
dormont homes for sale 720 $0.39 0 transactional
real estate in mount lebanon 720 $0.16 branded
homes for sale 15227 590 $0.15 0 transactional
lawrenceville pittsburgh homes for sale 320 $0.37 0 transactional
15234 homes for sale 320 $0.33 0 transactional
point breeze pittsburgh homes for sale 320 $0.23 0 transactional

WHO OWNS THESE RESULTS

Live Google results for the highest-value real estate searches in Pittsburgh.

“apartments near me”
MAP PACK Eighth & Penn (4.7★ · 42 reviews) · Glasshouse Pittsburgh (4.4★ · 203 reviews) · City View Apartments (4★ · 245 reviews)
ORGANIC apartments.com · zillow.com · trulia.com

THE BUSINESSES COMPETING HERE

200 real estate businesses tracked in the Pittsburgh metro — 15 of them have no website at all.

BUSINESS RATING REVIEWS WEBSITE
City Vista 4.5 432
The Bridge on Forbes Apartments 4.7 339
Emily Fraser, Realtor - The Fraser Team, Piatt Sotheby's 5 263
City View Apartments 4 245
Park View Apartments 3.6 243
Lori Maffeo, Pittsburgh Real Estate Agent 5 229
Kaufmann's Apartments Pittsburgh 4 228
Costello Management 4.9 224
The Tarasa Hurley Team at River Point Realty 5 214
Hyland Hills, A Hudson Property 3.2 209

BRANDS PEOPLE SEARCH BY NAME

The real estate names Pittsburgh already knows — branded demand is the moat everyone else ranks against.

real estate in mount lebanon 720/mo

WHAT PEOPLE ASK

RANK FOR THESE SEARCHES

This demand is winnable. See how we do it for the vertical:

Real estate SEO →
More Pittsburgh verticals
Food & Dining 1.5M/moHealth & Wellness 80K/moAttractions 75K/moHome Services 43K/moHotels & Lodging 15K/moLegal 9K/mo
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