11 tracked keywords, 44,760 searches a month, $112K in equivalent ad value — live market data for the Austin metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $4.32 for “austin hotel”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| austin proper hotel | 18,100 | $1.25 | 12 | commercial |
| austin hotel | 6,600 | $4.32 | 34 | commercial |
| austin motel austin tx | 5,400 | $3.41 | 7 | commercial |
| east austin hotel | 4,400 | $2.28 | 0 | commercial |
| hotel downtown austin | 3,600 | $4.23 | 12 | commercial |
| thompson hotel austin | 1,600 | $2.19 | 2 | commercial |
| hampton inn & suites san marcos texas | 1,300 | $1.63 | — | branded |
| best hotel in austin | 1,000 | $3.63 | 11 | commercial |
| motel 6 san marcos tx | 1,000 | $3.44 | 0 | commercial |
| hotel magdalena austin | 880 | $2.68 | 12 | commercial |
| austin resort | 880 | $2.06 | 30 | informational |
83 hotels & lodging businesses tracked in the Austin metro — 7 of them have no website at all.
| BUSINESS | RATING | REVIEWS | WEBSITE |
|---|---|---|---|
| JW Marriott Austin | 4.6 | 8,708 | ✓ |
| Fairmont Austin | 4.6 | 7,291 | ✓ |
| Hilton Austin | 4.3 | 6,002 | ✓ |
| The Driskill - The Unbound Collection by Hyatt | 4.6 | 5,414 | ✓ |
| Hyatt Regency Austin | 4.5 | 5,402 | ✓ |
| Omni Austin Hotel Downtown | 4.4 | 5,177 | ✓ |
| Hyatt Place Austin Downtown | 4.7 | 5,151 | ✓ |
| Hotel Van Zandt | 4.5 | 4,198 | ✓ |
| Hilton Garden Inn Austin University Capitol District | 4.8 | 4,077 | ✓ |
| The Westin Austin Downtown | 4.6 | 3,936 | ✓ |
The hotels & lodging names Austin already knows — branded demand is the moat everyone else ranks against.