27 tracked keywords, 163,310 searches a month, $316K in equivalent ad value — live market data for the Phoenix metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $6.46 for “motel 6 mesa north”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| talking stick resort scottsdale az | 90,500 | $1.27 | 33 | informational |
| hotels phoenix | 12,100 | $4.11 | 15 | commercial |
| four seasons resort scottsdale | 8,100 | $2.24 | 4 | branded |
| holiday inn vacations scottsdale | 8,100 | $2.29 | 0 | branded |
| embassy suites by hilton scottsdale resort | 6,600 | $2.06 | 0 | branded |
| ac tempe hotel | 4,400 | $1.99 | 0 | commercial |
| scottsdale resorts | 3,600 | $2.94 | 46 | informational |
| residence inn downtown tempe | 3,600 | $1.86 | — | navigational |
| scottsdale luxury resorts | 2,900 | $3.36 | 47 | branded |
| tempe palms hotel | 2,400 | $1.87 | 3 | commercial |
| viewpoint rv resort mesa az | 2,400 | $1.78 | 20 | branded |
| scottsdale resorts and spas | 1,900 | $2.31 | 14 | informational |
| adero scottsdale resort | 1,900 | $1.71 | 9 | informational |
| hampton inn & suites scottsdale at talking stick | 1,900 | $4.00 | 0 | branded |
| residence inn by marriott scottsdale north | 1,900 | $6.36 | 0 | branded |
| motel 6 mesa az north | 1,900 | $2.35 | 0 | commercial |
| scottsdale villa mirage resort | 1,600 | $1.09 | 0 | branded |
| hampton inn & suites phoenix scottsdale | 1,300 | $1.57 | — | branded |
| motel 6 scottsdale az | 1,000 | $3.81 | 0 | commercial |
| scottsdale links resort | 880 | $2.08 | 0 | informational |
| papago inn scottsdale | 880 | $2.84 | 0 | branded |
| motel 6 mesa | 720 | $5.78 | 0 | commercial |
| scottsdale resort at mccormick ranch | 590 | $1.40 | 8 | informational |
| motel 6 mesa north | 590 | $6.46 | 0 | commercial |
| ac hotel tempe az | 590 | $2.68 | 0 | commercial |
| holiday inn scottsdale | 480 | $1.60 | 7 | informational |
| residence inn north scottsdale | 480 | $2.47 | 0 | informational |
100 hotels & lodging businesses tracked in the Phoenix metro — 9 of them have no website at all.
| BUSINESS | RATING | REVIEWS | WEBSITE |
|---|---|---|---|
| Arizona Biltmore, LXR Hotels & Resorts | 4.6 | 5,542 | ✓ |
| Sheraton Phoenix Downtown | 4.4 | 4,680 | ✓ |
| Hyatt Regency Phoenix | 4.4 | 4,550 | ✓ |
| The Clarendon Hotel and Spa | 4 | 3,607 | ✓ |
| Renaissance Phoenix Downtown Hotel | 4.4 | 2,998 | ✓ |
| Scottsdale Parkview Hotel | 3.8 | 2,904 | ✓ |
| DoubleTree Suites by Hilton Hotel Phoenix | 3.9 | 2,547 | ✓ |
| Red Roof PLUS+ Phoenix West | 3.7 | 2,500 | ✓ |
| Crowne Plaza Phoenix Airport - PHX | 4 | 2,443 | ✓ |
| Hilton Garden Inn Phoenix Airport North | 4.1 | 2,244 | ✓ |
The hotels & lodging names Phoenix already knows — branded demand is the moat everyone else ranks against.