10 tracked keywords, 27,090 searches a month, $46K in equivalent ad value — live market data for the Phoenix metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $9.52 for “free events in phoenix this weekend”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| events in phoenix this weekend | 8,100 | $0.84 | 26 | informational |
| events in phoenix today | 5,400 | $0.84 | 16 | informational |
| events in phoenix az | 3,600 | $1.07 | 18 | informational |
| mesa amphitheatre mesa az | 3,600 | $2.60 | 32 | branded |
| events downtown phoenix today | 1,600 | $3.03 | 19 | navigational |
| free events in phoenix today | 1,300 | $6.13 | 8 | branded |
| events tonight phoenix | 1,300 | $1.13 | 15 | informational |
| tempe town lake event | 880 | $0.61 | 0 | branded |
| phoenix arizona nightlife | 720 | $1.19 | 14 | informational |
| free events in phoenix this weekend | 590 | $9.52 | 18 | branded |
The entertainment names Phoenix already knows — branded demand is the moat everyone else ranks against.