3 tracked keywords, 41,610 searches a month, $439K in equivalent ad value — live market data for the Baltimore metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $10.74 for “towson university maryland”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| towson university maryland | 40,500 | $10.74 | 69 | navigational |
| university village towson md | 720 | $5.89 | 1 | branded |
| towson university in northeastern maryland | 390 | — | 1 | branded |
The education names Baltimore already knows — branded demand is the moat everyone else ranks against.