Shopping search demand in Boise

3 tracked keywords, 49,560 searches a month, $58K in equivalent ad value — live market data for the Boise metro.

Tracked keywords
3
Monthly searches
50K
Market value / mo
$58K
Average CPC
$1.01

WHEN BOISE SEARCHES FOR SHOPPING

12-month demand index across this vertical's keywords. 100 = the peak month.

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THE KEYWORDS

Volume is metro-scoped; CPC is what advertisers pay per click today — up to $1.52 for “boise towne square”.

KEYWORD SEARCHES/MO CPC DIFF INTENT
boise towne square 27,100 $1.52 33 branded
grocery store near me 22,200 $0.76 77 transactional
stores in boise 260 $0.75 0 branded

WHO OWNS THESE RESULTS

Live Google results for the highest-value shopping searches in Boise.

“grocery store near me”
MAP PACK Bodega Boise (4.7★ · 86 reviews) · Trader Joe's (4.6★ · 3,400 reviews) · WinCo Foods (4.5★ · 2,300 reviews)
ORGANIC fredmeyer.com · local.albertsons.com · yelp.com

THE BUSINESSES COMPETING HERE

100 shopping businesses tracked in the Boise metro — 12 of them have no website at all.

BUSINESS RATING REVIEWS WEBSITE
Walmart Supercenter 3.7 8,107
Walmart Supercenter 3.9 5,050
Walmart Supercenter 3.9 4,292
Albertsons Market Street 4.6 3,922
Trader Joe's 4.6 3,414
Bardenay Restaurant & Distillery | Boise 4.6 3,146
WinCo Foods 4.5 2,891
Albertsons 4.5 2,534
WinCo Foods 4.5 2,346
Whole Foods Market 4.3 2,221

BRANDS PEOPLE SEARCH BY NAME

The shopping names Boise already knows — branded demand is the moat everyone else ranks against.

boise towne square 27K/mostores in boise 260/mo

WHAT PEOPLE ASK

RANK FOR THESE SEARCHES

This demand is winnable. See how we do it for the vertical:

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More Boise verticals
Food & Dining 451K/moAttractions 55K/moHealth & Wellness 30K/moEntertainment 24K/moReal Estate 21K/moHome Services 19K/moHotels & Lodging 13K/moLegal 4K/mo
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