9 tracked keywords, 10,270 searches a month, $27K in equivalent ad value — live market data for the Detroit metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $3.45 for “americas best inn warren mi”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| hotels detroit | 4,400 | $3.09 | 33 | commercial |
| quality inn warren mi | 1,900 | $2.17 | 0 | branded |
| days inn warren mi | 1,300 | $2.39 | 0 | informational |
| holiday inn warren mi | 590 | $2.21 | 0 | informational |
| med inn ann arbor | 590 | $1.52 | 0 | branded |
| comfort inn warren mi | 390 | $1.97 | 0 | informational |
| americas best inn warren mi | 390 | $3.45 | 0 | branded |
| americas best value inn warren mi | 390 | $3.43 | 0 | branded |
| somerset inn troy | 320 | $3.01 | 5 | informational |
The hotels & lodging names Detroit already knows — branded demand is the moat everyone else ranks against.