6 tracked keywords, 8,600 searches a month, $5K in equivalent ad value — live market data for the Detroit metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $1.19 for “detroit airport restaurants”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| detroit airport food | 2,900 | $0.03 | 0 | branded |
| detroit airport restaurants | 2,900 | $1.19 | 0 | commercial |
| restaurant near detroit airport | 1,300 | $0.52 | 0 | commercial |
| subway detroit | 590 | $0.15 | 0 | branded |
| detroit airport chick fil a | 590 | $0.26 | 0 | branded |
| chick fil a detroit airport | 320 | $0.24 | 0 | branded |
The travel & transit names Detroit already knows — branded demand is the moat everyone else ranks against.