Shopping search demand in Houston

4 tracked keywords, 208,600 searches a month, $190K in equivalent ad value — live market data for the Houston metro.

Tracked keywords
4
Monthly searches
209K
Market value / mo
$190K
Average CPC
$0.91

WHEN HOUSTON SEARCHES FOR SHOPPING

12-month demand index across this vertical's keywords. 100 = the peak month.

Jan
Feb
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THE KEYWORDS

Volume is metro-scoped; CPC is what advertisers pay per click today — up to $1.05 for “small houses for sale houston”.

KEYWORD SEARCHES/MO CPC DIFF INTENT
grocery store near me 201,000 $0.93 77 transactional
market street the woodlands 4,400 23 branded
small houses for sale houston 1,900 $1.05 7 informational
sugar land tx mall 1,300 $0.74 13 branded

WHO OWNS THESE RESULTS

Live Google results for the highest-value shopping searches in Houston.

“grocery store near me”
MAP PACK Kroger (4.1★ · 1,800 reviews) · Prime Bazaar: Halal Supermarket (4.1★ · 508 reviews) · Fiesta Mart (4.2★ · 1,600 reviews)
ORGANIC yelp.com · yourgroceryad.com · yellowpages.com

THE BUSINESSES COMPETING HERE

102 shopping businesses tracked in the Houston metro — 45 of them have no website at all.

BUSINESS RATING REVIEWS WEBSITE
Walmart Supercenter 4.1 9,980
Spec's Wines, Spirits & Finer Foods 4.7 5,836
Central Market 4.6 5,600
H-E-B 4.6 5,094
Trader Joe's 4.7 4,320
H-E-B 4.6 3,012
Randalls 4.1 2,953
H-E-B 4.5 2,691
Phoenicia Specialty Foods 4.6 2,571
Whole Foods Market 4.5 2,480

BRANDS PEOPLE SEARCH BY NAME

The shopping names Houston already knows — branded demand is the moat everyone else ranks against.

market street the woodlands 4K/mosugar land tx mall 1K/mo

WHAT PEOPLE ASK

RANK FOR THESE SEARCHES

This demand is winnable. See how we do it for the vertical:

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More Houston verticals
Food & Dining 4.3M/moHealth & Wellness 265K/moReal Estate 220K/moHome Services 116K/moEntertainment 87K/moLegal 80K/moAttractions 74K/moHotels & Lodging 33K/moTravel & Transit 7K/mo
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