423 tracked keywords, 195,120 searches a month, $4.7M in equivalent ad value — live market data for the Houston metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Top 50 of 423 by search volume. Volume is metro-scoped; CPC is what advertisers pay per click today — up to $435.11 for “hvac installation houston”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| plumber near me | 18,100 | $42.57 | 19 | transactional |
| locksmith near me | 18,100 | $18.33 | 20 | transactional |
| ac repair near me | 9,900 | $45.63 | 10 | transactional |
| electrician near me | 8,100 | $31.82 | 31 | transactional |
| independent electrical contractors houston | 6,600 | $3.06 | 0 | commercial |
| the chifley houston tapestry collection by hilton | 6,600 | $2.27 | — | branded |
| garage door repair near me | 6,600 | $45.03 | 9 | transactional |
| houston locksmith | 5,400 | $21.30 | 16 | commercial |
| pest control near me | 5,400 | $44.53 | 40 | transactional |
| appliance repair near me | 5,400 | $15.55 | 33 | transactional |
| houston pest control | 4,400 | $33.85 | 7 | commercial |
| houston plumber | 3,600 | $35.91 | 13 | commercial |
| rooftop bar houston | 3,600 | $0.44 | 16 | commercial |
| electrical companies houston tx | 2,900 | $52.99 | — | informational |
| abacus air conditioning houston | 2,900 | $22.88 | — | informational |
| rooftop restaurants houston | 2,900 | $0.52 | 10 | commercial |
| restoration hardware outlet houston | 2,900 | $5.93 | — | informational |
| ac repair houston | 2,400 | $50.80 | 8 | commercial |
| roofing companies houston | 2,400 | $20.79 | 15 | commercial |
| roofing contractor near me | 2,400 | $31.71 | 31 | transactional |
| handyman near me | 2,400 | $12.12 | 11 | transactional |
| landscaping near me | 2,400 | $6.84 | 19 | transactional |
| texas quality plumbing houston | 1,900 | $7.40 | 7 | commercial |
| houston roofing | 1,600 | $23.17 | 11 | commercial |
| red roof inn houston jersey village | 1,600 | $4.00 | — | branded |
| red roof inn houston east i 10 | 1,600 | $1.75 | — | branded |
| red roof plus+ & suites houston iah airport sw | 1,600 | $2.46 | — | commercial |
| red roof plus+ houston energy corridor | 1,600 | $1.86 | — | branded |
| red roof inn houston brookhollow | 1,600 | $2.52 | — | branded |
| emergency plumber near me | 1,600 | $90.98 | 0 | transactional |
| houston electrician | 1,300 | $21.04 | 10 | commercial |
| houston hvac | 1,300 | $20.97 | 11 | commercial |
| lawn care houston | 1,300 | $8.89 | 6 | commercial |
| amstill roofing houston | 1,300 | $29.90 | 24 | commercial |
| landscaping houston | 1,300 | $9.64 | 8 | commercial |
| plumbers local 68 houston | 1,300 | $9.02 | 0 | commercial |
| red roof inn & suites houston hobby airport | 1,300 | $1.67 | 0 | commercial |
| hvac repair near me | 1,300 | $44.34 | 39 | transactional |
| roof repair houston | 1,000 | $41.27 | 5 | commercial |
| houston contractor | 1,000 | $7.36 | 24 | commercial |
| kitchen remodel houston | 1,000 | $14.24 | — | informational |
| concrete contractors houston | 1,000 | $8.35 | 4 | commercial |
| house cleaning near me | 1,000 | $12.38 | 15 | transactional |
| houston electrical | 880 | $51.27 | — | informational |
| handyman of houston | 880 | $12.78 | 5 | commercial |
| bath remodel houston | 880 | $32.89 | — | informational |
| car ac repair houston | 720 | $8.07 | 0 | commercial |
| houston remodeling | 720 | $5.45 | 12 | commercial |
| houston fence company | 720 | $13.73 | — | informational |
| home remodeling houston | 720 | $8.27 | 12 | commercial |
Live Google results for the highest-value home services searches in Houston.
200 home services businesses tracked in the Houston metro — 54 of them have no website at all.
| BUSINESS | RATING | REVIEWS | WEBSITE |
|---|---|---|---|
| John Moore Services | 4.7 | 19,874 | ✓ |
| Village Plumbing, Air & Electric | 4.8 | 10,606 | ✓ |
| Air Tech of Houston AC & Plumbing | 4.9 | 6,428 | ✓ |
| Nick's Plumbing & Air Conditioning | 4.7 | 4,318 | ✓ |
| Nick's Plumbing & Air Conditioning | 4.7 | 4,318 | ✓ |
| Texas Quality Plumbing | 4.8 | 4,293 | ✓ |
| Roto-Rooter Plumbing & Water Cleanup | 4.7 | 3,670 | ✓ |
| OneCall Houston | 4.8 | 1,552 | ✓ |
| House Pro Air Conditioning | 4.7 | 1,536 | ✓ |
| Hot Water Guys | 4.9 | 1,469 | ✓ |
The home services names Houston already knows — branded demand is the moat everyone else ranks against.
This demand is winnable. See how we do it for the vertical:
Contractor SEO →Roofing SEO →HVAC SEO →Plumber SEO →