THE SEARCH LEDGER · HOUSTON, TEXAS · HOME SERVICES
Every month Houston types 181,200 home services searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them.
Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in SEP and lowest in NOV.
SRC: Google Trends relative interest for the Home Services category in Houston — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword.
The 20 highest-volume of 414 tracked keywords, priced at what advertisers actually bid. The dearest click here is “electrical companies houston tx” at $54.46.
| # | KEYWORD | VOL/MO | CPC | DIFFICULTY | INTENT |
|---|---|---|---|---|---|
| 1 | plumber near me | 18,100 | $47.12 | 19 | transactional |
| 2 | locksmith near me | 18,100 | $19.81 | 20 | transactional |
| 3 | ac repair near me | 9,900 | $47.46 | 10 | transactional |
| 4 | electrician near me | 8,100 | $30.06 | 31 | transactional |
| 5 | independent electrical contractors houston | 6,600 | $2.34 | 0 | commercial |
| 6 | garage door repair near me | 6,600 | $47.59 | 9 | transactional |
| 7 | houston locksmith | 5,400 | $22.34 | 16 | commercial |
| 8 | pest control near me | 5,400 | $43.63 | 40 | transactional |
| 9 | appliance repair near me | 5,400 | $14.48 | 33 | transactional |
| 10 | houston pest control | 4,400 | $34.54 | 7 | commercial |
| 11 | houston plumber | 3,600 | $39.17 | 13 | commercial |
| 12 | electrical companies houston tx | 2,900 | $54.46 | informational | |
| 13 | abacus air conditioning houston | 2,900 | $23.26 | informational | |
| 14 | restoration hardware outlet houston | 2,900 | $5.71 | informational | |
| 15 | ac repair houston | 2,400 | $47.34 | 8 | commercial |
| 16 | roofing companies houston | 2,400 | $21.98 | 25 | commercial |
| 17 | roofing contractor near me | 2,400 | $28.71 | 31 | transactional |
| 18 | handyman near me | 2,400 | $11.70 | 11 | transactional |
| 19 | landscaping near me | 2,400 | $9.17 | 19 | transactional |
| 20 | texas quality plumbing houston | 1,900 | $12.19 | 7 | commercial |
SRC: DataForSEO, Houston metro, Aug 30, 2026. Volume and CPC are Google Ads twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored.
Live position tracking for 2 of the tracked keywords in this vertical — who Google puts in the map pack, and who holds page one.
SRC: DataForSEO, Houston metro, Aug 30, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track.
The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are.
| RANK | BUSINESS | RATING | REVIEWS | CATEGORY | WEBSITE |
|---|---|---|---|---|---|
| #1 | John Moore Services | 4.7 ★ | 19,956 | Plumber | YES |
| #2 | Village Plumbing, Air & Electric | 4.8 ★ | 10,719 | Plumber | YES |
| #3 | Air Tech of Houston AC & Plumbing | 4.9 ★ | 6,448 | Air conditioning repair service | YES |
| #4 | Nick's Plumbing & Air Conditioning | 4.7 ★ | 4,344 | Plumber | YES |
| #5 | Texas Quality Plumbing | 4.8 ★ | 4,340 | Plumber | YES |
| #6 | Roto-Rooter Plumbing & Water Cleanup | 4.7 ★ | 3,682 | Plumber | YES |
| #7 | OneCall Houston | 4.8 ★ | 1,575 | Plumber | YES |
| #8 | House Pro Air Conditioning | 4.7 ★ | 1,561 | Air conditioning repair service | YES |
| #9 | Hot Water Guys | 4.9 ★ | 1,475 | Plumber | YES |
| #10 | Bodensteiner Service Inc | 5 ★ | 1,224 | Air conditioning repair service | YES |
| #11 | bluefrog Plumbing and Drain of West Houston | 4.9 ★ | 873 | Plumber | YES |
| #12 | GEI Plumbing Services Houston | 4.8 ★ | 847 | Plumber | YES |
SRC: Google Maps listings, DataForSEO, Houston metro, Aug 30, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim.
Branded demand is the clearest read on who has built recall here — searches for a business by name, the volume nobody has to bid for.
SRC: DataForSEO, Houston metro, Aug 30, 2026. Brand searches identified from the tracked keyword set.
People Also Ask questions collected verbatim from Houston home services results — the literal wording Google is already surfacing.
How much is a plumber for 2 hours?
How to tell if a plumber is ripping you off?
How much an hour should a plumber charge?
Who are some good plumbers in the Houston area?
What is the $5000 AC rule?
What is the average cost of a HVAC service call?
What is the most common AC repair?
How expensive is it to fix an AC unit?
SRC: Google People Also Ask, DataForSEO, Houston metro, Aug 30, 2026. Questions are reproduced as collected; we do not answer them here.
Everything above is the market. If you want to be in it, start with where you stand today.
Every other vertical we track in this metro, with its monthly search demand.
HOME SERVICES IN OTHER METROS
HOW THIS PAGE IS MADE
Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Aug 30, 2026. Sections with no data are omitted rather than filled.
Houston, Texas · Home Services · 414 keywords · collected Aug 30, 2026
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