14 tracked keywords, 264,800 searches a month, $2.6M in equivalent ad value — live market data for the Houston metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $16.58 for “dentist near me”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| urgent care near me | 110,000 | $7.07 | 38 | transactional |
| dentist near me | 74,000 | $16.58 | 61 | transactional |
| dermatologist near me | 22,200 | $5.47 | 46 | transactional |
| eye doctor near me | 18,100 | $6.21 | 42 | transactional |
| veterinarian near me | 18,100 | $7.88 | 24 | transactional |
| chiropractor near me | 14,800 | $7.90 | 19 | transactional |
| dermatologist houston | 6,600 | $9.88 | 17 | commercial |
| healthy food houston | 1,000 | $1.04 | 3 | informational |
| dentist houston | — | 31 | commercial | |
| orthodontist houston | — | 34 | commercial | |
| urgent care houston | — | 37 | commercial | |
| chiropractor houston | — | 16 | commercial | |
| orthodontist near me | — | 44 | transactional | |
| physical therapy near me | — | 86 | transactional |
Live Google results for the highest-value health & wellness searches in Houston.
200 health & wellness businesses tracked in the Houston metro — 18 of them have no website at all.
| BUSINESS | RATING | REVIEWS | WEBSITE |
|---|---|---|---|
| Antoine Dental Center | 4.7 | 3,200 | ✓ |
| HCA Houston ER 24/7 - Bellaire | 4.8 | 2,380 | ✓ |
| AFC Urgent Care Washington Heights | 4.7 | 2,291 | ✓ |
| Nu Dentistry | 4.9 | 2,239 | ✓ |
| AFC Urgent Care - West University | 4.6 | 2,168 | ✓ |
| HCA Houston ER 24/7 - Heights | 4.7 | 2,143 | ✓ |
| OnPoint Urgent Care | 4.9 | 1,996 | ✓ |
| St. Joseph Medical Center | 3.9 | 1,896 | ✓ |
| HCA Houston ER 24/7 - Montrose | 4.7 | 1,846 | ✓ |
| CareNow Urgent Care - Midtown | 4.5 | 1,730 | ✓ |
This demand is winnable. See how we do it for the vertical:
Healthcare SEO →Dental SEO →