Real Estate search demand in Houston

13 tracked keywords, 219,600 searches a month, $736K in equivalent ad value — live market data for the Houston metro.

Tracked keywords
13
Monthly searches
220K
Market value / mo
$736K
Average CPC
$4.54

WHEN HOUSTON SEARCHES FOR REAL ESTATE

12-month demand index across this vertical's keywords. 100 = the peak month.

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THE KEYWORDS

Volume is metro-scoped; CPC is what advertisers pay per click today — up to $21.95 for “realtor near me”.

KEYWORD SEARCHES/MO CPC DIFF INTENT
apartments near me 165,000 $3.31 39 transactional
apartments houston 22,200 $3.07 21 commercial
homes for sale near me 8,100 $1.91 0 transactional
homes for sale houston 6,600 $3.00 35 transactional
realtor com houston 4,400 $0.84 8 commercial
condominium for sale houston 2,400 $2.40 0 informational
realtor near me 1,900 $21.95 100 transactional
realtor houston 1,600 $7.36 30 commercial
houston real estate agent 1,600 $9.42 30 commercial
houston heights homes for sale 1,600 $1.40 0 transactional
homes for sale pearland texas 1,600 $2.50 7 transactional
kingwood houston homes for sale 1,600 $1.13 0 transactional
homes for sale 77089 1,000 $0.68 0 transactional

WHO OWNS THESE RESULTS

Live Google results for the highest-value real estate searches in Houston.

“apartments near me”
MAP PACK Scotland Yard (3.1★ · 433 reviews) · Residences at the MED (4.2★ · 163 reviews) · Harvest Hill Apartments (3.9★ · 436 reviews)
ORGANIC apartments.com · zillow.com · apartmentfinder.com

THE BUSINESSES COMPETING HERE

200 real estate businesses tracked in the Houston metro — 22 of them have no website at all.

BUSINESS RATING REVIEWS WEBSITE
The Park at Sutton Hill Apartments 4.8 1,829
Smart City Apartment Locator 4.9 1,707
Houston Properties Team 5 1,206
The Park at Malaga 4.6 871
Found Realty Group 5 669
Bayou Park Apartments 3.5 650
APT Locator - Central 5 627
The Core Apartments 4.6 600
Corcoran Prestige Realty 4.9 502
Marquis Enclave 4 447

WHAT PEOPLE ASK

RANK FOR THESE SEARCHES

This demand is winnable. See how we do it for the vertical:

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More Houston verticals
Food & Dining 4.3M/moHealth & Wellness 265K/moShopping 209K/moHome Services 116K/moEntertainment 87K/moLegal 80K/moAttractions 74K/moHotels & Lodging 33K/moTravel & Transit 7K/mo
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