52 tracked keywords, 364,480 searches a month, $692K in equivalent ad value — live market data for the Houston metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Top 50 of 52 by search volume. Volume is metro-scoped; CPC is what advertisers pay per click today — up to $10.07 for “halloween events houston”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| houston rodeo tickets | 135,000 | $3.08 | — | branded |
| cynthia pavilion the woodlands | 74,000 | $1.02 | — | informational |
| houston concerts | 18,100 | $0.33 | — | informational |
| miller outdoor theatre houston | 12,100 | $1.07 | — | branded |
| houston events | 9,900 | $0.59 | — | informational |
| monster jam tickets houston | 9,900 | $1.09 | — | branded |
| houston today events | 9,900 | $0.62 | — | informational |
| renaissance festival houston | 9,900 | $1.34 | — | branded |
| comedy shows in houston | 8,100 | $0.92 | — | informational |
| houston broadway shows | 5,400 | $1.17 | — | informational |
| japanese festival houston | 5,400 | — | — | branded |
| houston toyota center events | 4,400 | $1.27 | — | informational |
| candle light concert houston | 4,400 | $0.90 | — | branded |
| rodeo tickets houston | 2,900 | $2.94 | — | branded |
| live music houston | 2,900 | $1.06 | — | informational |
| tickets nasa houston | 2,900 | $1.99 | — | informational |
| bruno mars tickets houston | 2,900 | $0.69 | — | informational |
| eventbrite houston | 2,400 | $1.67 | — | branded |
| next concert in houston | 2,400 | $0.40 | — | informational |
| lantern festival houston | 2,400 | $4.01 | — | branded |
| houston last concert cafe | 2,400 | $0.74 | 0 | commercial |
| motel 6 houston tx medical center nrg stadium | 1,900 | $3.21 | 0 | commercial |
| toyota center houston concerts | 1,900 | $0.84 | — | informational |
| bruno mars concert houston | 1,900 | $1.23 | — | branded |
| free events today houston | 1,600 | $1.27 | — | branded |
| main event houston | 1,600 | $1.16 | — | informational |
| live music houston tonight | 1,600 | $0.95 | — | informational |
| toyota center houston tickets | 1,600 | $4.24 | — | informational |
| halloween events houston | 1,600 | $10.07 | — | branded |
| houston theater district parking | 1,600 | $1.09 | 0 | commercial |
| houston christmas events | 1,300 | $0.34 | — | branded |
| concert today houston | 1,300 | $0.46 | — | informational |
| houston nightlife | 1,300 | $1.07 | — | informational |
| arena theater houston | 1,300 | $1.18 | 5 | commercial |
| houston theater week | 1,300 | $2.44 | 11 | commercial |
| chris brown concert houston | 1,300 | $1.21 | — | informational |
| festivals houston | 1,300 | $0.56 | — | branded |
| houston rv show | 1,300 | $3.34 | — | informational |
| weeknd concert houston | 1,300 | $0.20 | — | branded |
| houston pride festival | 1,300 | $3.14 | — | branded |
| cody johnson houston rodeo tickets | 1,000 | $6.15 | — | informational |
| houston hotels near nrg stadium | 1,000 | $4.55 | 0 | commercial |
| houston tickets | 1,000 | $2.47 | — | informational |
| shows in houston | 1,000 | $1.05 | — | informational |
| jeezy concert houston | 1,000 | $0.69 | — | informational |
| houston nye events | 1,000 | $6.99 | — | branded |
| burlesque show houston | 1,000 | $4.98 | — | branded |
| the woodlands cynthia woods pavilion | 590 | $0.84 | — | informational |
| bars with live music houston | 590 | $0.65 | — | commercial |
| sugarland event center | 140 | $1.60 | — | informational |
Live Google results for the highest-value entertainment searches in Houston.
191 entertainment businesses tracked in the Houston metro — 33 of them have no website at all.
| BUSINESS | RATING | REVIEWS | WEBSITE |
|---|---|---|---|
| Downtown Aquarium | 4.1 | 25,350 | ✓ |
| Aquarium Restaurant | 4.7 | 12,225 | ✓ |
| Marriott Marquis Houston | 4.4 | 8,200 | ✓ |
| AMC Gulf Pointe 30 | 4 | 7,674 | ✓ |
| Studio Movie Grill | 4.2 | 7,030 | ✓ |
| Miller Outdoor Theatre | 4.8 | 6,309 | ✓ |
| Cinemark Tinseltown Houston 290 and XD | 4.3 | 6,101 | ✓ |
| Marq-E Entertainment Center | 4.4 | 6,091 | ✓ |
| Regal Edwards Greenway Grand Palace | 4 | 6,085 | ✓ |
| AMC Willowbrook 24 | 4.2 | 5,792 | ✓ |
The entertainment names Houston already knows — branded demand is the moat everyone else ranks against.