8 tracked keywords, 196,500 searches a month, $173K in equivalent ad value — live market data for the Salt Lake City metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $6.30 for “market street grill downtown salt lake”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| grocery store near me | 135,000 | $0.85 | 77 | transactional |
| city creek center | 49,500 | $0.67 | 7 | branded |
| malls in slc | 6,600 | $1.25 | 10 | branded |
| market street grill slc | 1,600 | $4.02 | 0 | branded |
| shopping salt lake city | 1,300 | $1.37 | 14 | informational |
| mall in sandy utah | 1,300 | $1.42 | 9 | branded |
| market street grill in salt lake city | 720 | $4.81 | — | branded |
| market street grill downtown salt lake | 480 | $6.30 | — | navigational |
Live Google results for the highest-value shopping searches in Salt Lake City.
100 shopping businesses tracked in the Salt Lake City metro — 16 of them have no website at all.
| BUSINESS | RATING | REVIEWS | WEBSITE |
|---|---|---|---|
| City Creek Center | 4.5 | 17,058 | ✓ |
| Walmart Supercenter | 3.6 | 12,059 | ✓ |
| Chinatown Supermarket | 4.6 | 8,102 | ✓ |
| Walmart Supercenter | 3.7 | 6,589 | ✓ |
| Trader Joe's | 4.6 | 4,957 | ✓ |
| Harmons Grocery - City Creek | 4.5 | 3,906 | ✓ |
| WinCo Foods | 4.3 | 3,879 | ✓ |
| NPS Store | 4.1 | 3,854 | ✓ |
| Siegfried's Delicatessen | 4.7 | 3,308 | ✓ |
| Rancho Markets | 4.3 | 3,271 | ✓ |
The shopping names Salt Lake City already knows — branded demand is the moat everyone else ranks against.