10 tracked keywords, 44,050 searches a month, $177K in equivalent ad value — live market data for the Salt Lake City metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $15.80 for “realtor near me”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| apartments near me | 22,200 | $4.47 | 39 | transactional |
| apartments salt lake city | 8,100 | $4.98 | 21 | commercial |
| slc homes for sale | 5,400 | $2.24 | 14 | transactional |
| homes for sale near me | 4,400 | $1.60 | 0 | transactional |
| realtor com salt lake city | 1,000 | $1.08 | 1 | commercial |
| salt lake condo for sale | 880 | $2.01 | 0 | informational |
| salt lake housing | 720 | $4.57 | 15 | informational |
| real estate slc ut | 590 | $2.02 | — | informational |
| realtor near me | 590 | $15.80 | 100 | transactional |
| realtor salt lake city | 170 | $12.09 | 17 | commercial |
Live Google results for the highest-value real estate searches in Salt Lake City.
100 real estate businesses tracked in the Salt Lake City metro — 10 of them have no website at all.
| BUSINESS | RATING | REVIEWS | WEBSITE |
|---|---|---|---|
| Sky Harbor Apartments | 3.7 | 545 | ✓ |
| Bridges Apartment Homes | 3.9 | 540 | ✓ |
| Post District Residences Apartments | 4.2 | 430 | ✓ |
| Seasons On City Creek Apartments | 4.7 | 426 | ✓ |
| The Grove Apartments | 3.8 | 404 | ✓ |
| 4th West Apartments | 4.1 | 395 | ✓ |
| Altitude on Fifth Apartments | 4.2 | 382 | ✓ |
| River Rock Apartments | 3.4 | 370 | ✓ |
| Hardware Apartments | 4.4 | 346 | ✓ |
| Seasons At Library Square Apartments | 4.9 | 335 | ✓ |
This demand is winnable. See how we do it for the vertical:
Real estate SEO →