3 tracked keywords, 20,000 searches a month, $32K in equivalent ad value — live market data for the Raleigh-Durham metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $2.00 for “remote jobs raleigh nc”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| nc state jobs | 12,100 | $1.66 | 63 | branded |
| jobs in raleigh nc | 6,600 | $1.46 | 16 | informational |
| remote jobs raleigh nc | 1,300 | $2.00 | 0 | informational |
The jobs & careers names Raleigh-Durham already knows — branded demand is the moat everyone else ranks against.