Yes, stuff like this matters. It matters because the programmers at Google designed the search engine to recognize and search for programming syntax and the underscore is common in programming languages. Google is still a dumb robot, it is getting better at understanding the intricacies of language, but it is still just a program that […]
A business without customers isn’t going to be in business for long. Everyone anticipates customers and there is an idea of how your products and services will benefit them and provide value beyond the cost. But who are your customers? Men? Women? Other? Old or Young? Where do they live? How much money do they make? […]
Search is usually a long-term investment, but we had a booming success this week. We’re just busting to tell you about it.
The most expensive adwords clicks are typically for legal and financial related searches. Clients for mortgages and legal matters bring in more bucks and there are a more limited number. The economy as a whole is only going to sell so many houses and the courts can only handle so many cases. © 2011 WordStream, […]
Published on Aug 9, 2013 Google+ Tips video based on Mike Allton’s popular article “The Seven Habits of Highly Effective Google Plussers.” Effective Google Plussers uses these habits everyday. Are you practicing these habits on a daily basis? These are tips that can help you expand your influence, connect with new people, and show others […]
Secure search and keyword not provided has caused a pretty big shake up. Google’s answer to the lack of keyword data in Google Analytics is to go use the data that is in Google Webmaster Tools. Ok, there’s just one problem with that. Google Webmaster Tools for keyword data, 75% of impressions & 85% of […]
Press releases have been re-purposed in the Internet era. Press releases only used to go out when you wanted to get a story in the newspaper. Newspapers always needed, and still need, copy to fill the space in-between the ads for their reading public. In the SEO world press releases were put out there when […]
Google Hummingbird itself isn’t a big deal. It’s already been in place and rolled out and formally announced. The algorithm changes have been coming and Google telegraphs these updates before they happen so their users can adapt. If you have a forward-thinking strategy, the algorithm updates shouldn’t upset you too much. If you didn’t adopt […]
When you hear, “Rank #1 In Google Guaranteed!”, you need to know that you are being sold. And by sold, I mean lied to.
Going through comment spam is tedious and mundane, and I dislike it almost as much as I resist setting out to write. No one likes spam, but when my clients complain about getting spam comments I tell them that it is just a sign that you are doing something right, just DON’T APPROVE IT!!! Linking […]
Google released a FAQ on Authorship and some of the finer points of implementing it into the real world.
When SEO Bandwagon was started it was just an idea to come up with a clever name to make fun of everyone getting into the industry. A good way to expose shoddy, deficient, lackluster ‘SEO’ More like exposing spammers. When I struck out on my own as a SEO freelancer I used my personal brand […]
Yes. The future is things, not strings. As in search strings. Things as in marked up things. Authors can lend authority to publications, it’s not just about the domain name. These kind of common sense ideas will hopefully make for a better and more easy to understand web. Love the one word answer in the […]
Kind of an old video, but here is a rel=”author” description and implementation as told by a couple of developers from Google geeking out over HTML 5 design standards. That markup needs to be added to a link to your Google+ profile from your site, and your profile needs to show that you are a contributor […]
The best free seo advice I can give a small business that is looking to manage their own Internet presence is to focus on what you can control. You can’t control the next algorithm update. You don’t own your Facebook Page, Pinterest Account, Google Local Listing, Yelp!, or any of the social media sites. Owning a domain […]
John Wooden was a legendary basketball coach. His NCAA record for championships is possibly the loftiest in athletics and will never be broken. Most college basketball coaches aren’t fortunate enough to win one championship, let alone TEN. Wooden has nine consecutive championships plus another one a year later. Plus an undefeated season, no one has […]