SEO BANDWAGON

TECHNICAL SEO AUDIT · 30 POINTS · CRAWL · SPEED · SCHEMA

Fix what Google
can't crawl

Your content can't rank if Google can't find it. Technical SEO is the foundation everything else is built on — and most sites have more problems than they realize.

30
FACTORS CHECKED
30s
TO A FULL AUDIT
2021
CWV BECAME A RANKING SIGNAL
$0
FREE WITH AN ACCOUNT

What it is

Technical SEO covers everything that affects how search engines crawl, index, and understand your website — independent of content or backlinks. It's the backend infrastructure that lets your content actually rank.

A technically broken site underperforms no matter how good the content is. Crawl errors, broken links, slow pages, duplicate content, missing canonicals — silent ranking killers Google notices but most owners never see. Our audit checks 30 factors and hands you a prioritized fix list, not a spreadsheet of problems.

Crawlability & indexation
Broken links & redirects
Page speed & Core Web Vitals
Mobile usability
Duplicate content & canonicals
XML sitemap issues
Robots.txt configuration
Structured data / schema
HTTPS & security
Internal link architecture
30

factors checked across crawlability, indexation, speed, mobile, structured data, and Core Web Vitals — every one prioritized by impact.

The 30-point checklist

Every check, categorized and prioritized. Six systems that decide whether Google can read your site at all.

01

Crawl & index

  • Crawl budget waste
  • Noindex tag errors
  • Orphaned pages
  • Crawl depth analysis
  • Pagination issues
02

Page speed

  • LCP (Largest Contentful Paint)
  • CLS (Cumulative Layout Shift)
  • FID / INP (interactivity)
  • Image compression
  • JS/CSS render blocking
03

Links & redirects

  • Broken internal links
  • Broken external links
  • Redirect chains
  • 302 vs 301 misuse
  • Missing canonical tags
04

Mobile & UX

  • Mobile usability errors
  • Viewport configuration
  • Tap target sizing
  • Font size legibility
  • Intrusive interstitials
05

On-page signals

  • Missing title tags
  • Duplicate meta descriptions
  • Missing H1 tags
  • Image alt text gaps
  • Thin content pages
06

Security & infrastructure

  • HTTPS implementation
  • Mixed content errors
  • Hreflang correctness
  • Structured data errors
  • XML sitemap validity

Core Web Vitals

Google made Core Web Vitals an official ranking signal in 2021. Pass the thresholds and you get a boost; fail and you get dinged — especially on mobile.

LCP
Largest Contentful Paint
TARGET · Under 2.5s

How fast your main content loads — usually images or hero sections. Fix: image compression, CDN, lazy loading.

CLS
Cumulative Layout Shift
TARGET · Under 0.1

How much your page jumps around as it loads. Fix: explicit image dimensions, avoid late-injected content.

INP
Interaction to Next Paint
TARGET · Under 200ms

How responsive your page is to input. Fix: reduce JavaScript execution time, defer non-critical scripts.

Schema & structured data

Structured data tells Google exactly what your content is — a product, recipe, local business, FAQ, review. Done well, it earns rich results: star ratings, price ranges, event dates, FAQ dropdowns. We check for missing, malformed, or outdated schema and implement clean JSON-LD validated against Google's Rich Results Test.

It's increasingly how AI systems understand your content too — the same schema feeds AI Overviews and Perplexity citations.

Technical SEO for WordPress

WordPress powers 43% of the web and has specific issues: bloated plugins, uncached pages, auto-generated archives creating duplicates, category URLs competing with posts. We audit with WordPress-specific checks — Yoast vs Rank Math, WP Rocket / W3 Total Cache, GeneratePress vs Astra performance, plugin conflicts causing crawl bloat.

Check any page with our extension

See what's
broken

Free technical audit in 30 seconds — sign in with Google and scan. You get the prioritized fix list, free.