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SEO

19 articles

Hyphens vs Underscores

Yes, stuff like this matters. It matters because the programmers at Google designed the search engine to recognize and search for programming syntax and the underscore is common in programming languages. Google is still a dumb robot, it is getting better at understanding the intricacies of language, but it is still just a program that [ ]

September 15, 2014Read →

Is it better to have keywords in the URL path or filename?

Matt Cutts is so funny. Pretending like this isn t an important question by falling asleep. And then say one looks spammy. You card. Do what makes sense and is easy for you and your users to navigate. Same goes for sub-domains vs. folders. If you have a good reason to run a subdomain then you [ ]

October 16, 2013Read →

If I have 20 domains, should I link them all together?

If they are brand related it s not a bad idea to own multiple top-level domains, but if you are meaning to manipulate Google, duh, they hate that. Stop it. Keywords in domain names are being devalued because of that strategy. You could try to be clever and put your main service in your company name, [ ]

July 25, 2013Read →

Free SEO Advice

The best free seo advice I can give a small business that is looking to manage their own Internet presence is to focus on what you can control. You can t control the next algorithm update. You don t own your Facebook Page, Pinterest Account, Google Local Listing, Yelp!, or any of the social media sites. Owning a domain [ ]

July 24, 2013Read →

Watch Out For SEO Scumbags

Dom Hodgson wrote a fantastic piece about some of the shady SEO practices that have lead many to declare SEO is dead or start calling themselves Inbound Marketers, Data Analysts or Internet Marketing Specialists. I don’t use that term lightly, it’s reserved for a special kind of person that puts peoples livleyhoods at risk. There [ ]

March 11, 2013Read →
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