← All Posts

WEBMASTERY

26 articles

All About Spam

Chances are you have run into spam. Crappy text, crappy links for cheap viagra or Louis Voutton handbags, endless cycles of page redirects like a labyrinth. Google has a preference for dealing with things algorithmically, but there has always been a strong suspicion that Google took manual action to fight spam or to even penalize [ ]

August 9, 2013Read →

How To Add Google Authorship To Your Web Site

Kind of an old video, but here is a rel= author description and implementation as told by a couple of developers from Google geeking out over HTML 5 design standards. That markup needs to be added to a link to your Google+ profile from your site, and your profile needs to show that you are a contributor [ ]

August 5, 2013Read →

If my site goes down for a day, does that affect my rankings?

Just a day? I wouldn t worry about that much.  You will get those messages from Googlebot time to time. What you should worry about is if your site experiences frequent outages, despite length, because you never know when your site could be trafficked do you? That would be incredible information to know. It s poor user experience [ ]

August 1, 2013Read →

Organizing With NationBuilder

It doesn t matter if you are running for the US Senate, or if you are just trying to pass a local school levy, building an organization around an idea or a project isn t easy. You need to raise money, stay in contact with your supporters, coordinate events, and organize your volunteers. The ease of which [ ]

July 31, 2013Read →

CNAME vs A Record

CNAME records are used to identify multiple domain names that point to the same IP address. An A record points directly to an IP address. That should make perfect sense. But in case it doesn t there is a video. Essentially a CNAME record is used when you don t have access to a A record, like [ ]

July 30, 2013Read →

If I have 20 domains, should I link them all together?

If they are brand related it s not a bad idea to own multiple top-level domains, but if you are meaning to manipulate Google, duh, they hate that. Stop it. Keywords in domain names are being devalued because of that strategy. You could try to be clever and put your main service in your company name, [ ]

July 25, 2013Read →

Free SEO Advice

The best free seo advice I can give a small business that is looking to manage their own Internet presence is to focus on what you can control. You can t control the next algorithm update. You don t own your Facebook Page, Pinterest Account, Google Local Listing, Yelp!, or any of the social media sites. Owning a domain [ ]

July 24, 2013Read →

Clicky Web Analytics

Clicky Web Analytics is a good compliment to Google Analytics, their premium product may cause you to switch completely.

June 19, 2013Read →

What Makes A Website Fast?

The easier question is, why is this so slow? But asking a question in a positive is worth evaluating on it s own. The folks over at Visually did a nice infographic on page loading speeds and what makes a page loader faster than others. Compress images, javascript, and CSS, minimize http requests, and running up-to-date [ ]

May 6, 2013Read →

How Does DNS Work?

Domain name service (DNS) takes domain names and converts it to the server s numeric IP address.

May 3, 2013Read →

Watch Out For SEO Scumbags

Dom Hodgson wrote a fantastic piece about some of the shady SEO practices that have lead many to declare SEO is dead or start calling themselves Inbound Marketers, Data Analysts or Internet Marketing Specialists. I don’t use that term lightly, it’s reserved for a special kind of person that puts peoples livleyhoods at risk. There [ ]

March 11, 2013Read →

Web Analytics Options

If you can t measure it, you can t improve it. The above quote is often attributed to Lord Kelvin or W. Edwards Deming. For our purposes, the attribution doesn t matter as much as the sentiment behind it. It doesn t matter if you are looking to improve your website, your car, your home, or whatever, without data there [ ]

November 5, 2012Read →
← PrevPage 2 of 3Next →