5 tracked keywords, 23,400 searches a month, $22K in equivalent ad value — live market data for the Atlanta metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $2.80 for “free events in atlanta today”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| atlanta events this weekend | 9,900 | $0.98 | 12 | informational |
| today atlanta events | 9,900 | $0.81 | 9 | informational |
| atlanta georgia nightlife | 1,600 | $0.70 | 0 | informational |
| free events in atlanta today | 1,000 | $2.80 | 21 | branded |
| events in atlanta tonight | 1,000 | $0.67 | 9 | informational |
The entertainment names Atlanta already knows — branded demand is the moat everyone else ranks against.