This is a major pet peeve of mine. Not the rule, but the client who refuses to get it. Content is what makes your site work. It s what people (and search engines) read and look at on your site. Even these WordPress themes don t look right unless there is something there. The best analogy I ve [ ]
Dom Hodgson wrote a fantastic piece about some of the shady SEO practices that have lead many to declare SEO is dead or start calling themselves Inbound Marketers, Data Analysts or Internet Marketing Specialists. I don’t use that term lightly, it’s reserved for a special kind of person that puts peoples livleyhoods at risk. There [ ]
Yes this does totally matter. Subdomains usually get treated as distinct websites by Google. Google Webmaster Tools are setup for this, Google Analytics also needs an extra step to track across subdomains, you get the idea. Matt Cutts is pretty clear that this shouldn t be a decision that you labor over and it, whichever is [ ]
