THE SEARCH LEDGER · TAMPA-ST. PETERSBURG, FLORIDA · LEGAL
Every month Tampa-St. Petersburg types 40,490 legal searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them.
Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in SEP and lowest in NOV.
SRC: Google Trends relative interest for the Legal category in Tampa-St. Petersburg — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword.
The 20 highest-volume of 138 tracked keywords, priced at what advertisers actually bid. The dearest click here is “slip and fall lawyer tampa” at $512.17.
| # | KEYWORD | VOL/MO | CPC | DIFFICULTY | INTENT |
|---|---|---|---|---|---|
| 1 | personal injury lawyer near me | 9,900 | $190.04 | 59 | transactional |
| 2 | injury lawyer tampa | 3,600 | $82.42 | 43 | commercial |
| 3 | tampa car crash lawyer | 3,600 | $206.73 | 2 | commercial |
| 4 | drug lawyer tampa | 2,400 | $94.37 | commercial | |
| 5 | family lawyer tampa | 1,900 | $32.65 | 39 | commercial |
| 6 | slip and fall lawyer tampa | 1,600 | $512.17 | 20 | commercial |
| 7 | immigration lawyer tampa | 1,600 | $10.57 | 20 | commercial |
| 8 | lawyers in tampa florida | 1,000 | $37.04 | 32 | commercial |
| 9 | divorce lawyer tampa | 880 | $31.01 | 8 | commercial |
| 10 | lawyer near me | 720 | $20.34 | 77 | transactional |
| 11 | divorce lawyer near me | 720 | $32.38 | 37 | transactional |
| 12 | real estate attorney tampa | 590 | $17.06 | 22 | commercial |
| 13 | labor law attorneys tampa | 590 | $25.06 | 21 | commercial |
| 14 | tampa accident attorney | 480 | $349.39 | 28 | commercial |
| 15 | medical malpractice lawyer tampa | 480 | $32.75 | 36 | commercial |
| 16 | employment lawyers tampa | 390 | $40.54 | 38 | commercial |
| 17 | tampa divorce attorney | 390 | $31.92 | 21 | commercial |
| 18 | dennis hernandez attorney tampa | 390 | $46.42 | 0 | commercial |
| 19 | law firms tampa | 390 | $15.11 | 9 | commercial |
| 20 | dui lawyer tampa | 320 | $67.78 | 18 | commercial |
SRC: DataForSEO, Tampa-St. Petersburg metro, Sep 8, 2026. Volume and CPC are Google Ads twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored.
Live position tracking for 3 of the tracked keywords in this vertical — who Google puts in the map pack, and who holds page one.
SRC: DataForSEO, Tampa-St. Petersburg metro, Sep 8, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track.
The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are.
| RANK | BUSINESS | RATING | REVIEWS | CATEGORY | WEBSITE |
|---|---|---|---|---|---|
| #1 | Morgan & Morgan | 4.7 ★ | 7,681 | Personal injury attorney | YES |
| #2 | Catania & Catania Injury Lawyers | 4.7 ★ | 1,160 | Personal injury attorney | YES |
| #3 | RHINO Lawyers | 4.7 ★ | 1,136 | Personal injury attorney | YES |
| #4 | Wenzel Fenton Cabassa, P.A. | 4.5 ★ | 730 | Employment attorney | YES |
| #5 | Daniel J. Fernandez, P.A. | 4.9 ★ | 575 | Criminal justice attorney | YES |
| #6 | Emel Ersan Law Office | 4.9 ★ | 541 | Immigration & naturalization service | YES |
| #7 | Law Offices Of Martin Schwartz | 5 ★ | 452 | Immigration attorney | YES |
| #8 | In Law We Trust Divorce and Family Lawyers | 4.7 ★ | 432 | Divorce lawyer | YES |
| #9 | The Matassini Law Firm | 4.9 ★ | 431 | Criminal justice attorney | YES |
| #10 | Burnetti, P.A. | 4.8 ★ | 413 | Personal injury attorney | YES |
| #11 | Zoecklein Law Tampa Probate | 4.9 ★ | 395 | Estate planning attorney | YES |
| #12 | Culpepper Kurland | 4.8 ★ | 382 | Personal injury attorney | YES |
SRC: Google Maps listings, DataForSEO, Tampa-St. Petersburg metro, Sep 8, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim.
Branded demand is the clearest read on who has built recall here — searches for a business by name, the volume nobody has to bid for.
SRC: DataForSEO, Tampa-St. Petersburg metro, Sep 8, 2026. Brand searches identified from the tracked keyword set.
People Also Ask questions collected verbatim from Tampa-St. Petersburg legal results — the literal wording Google is already surfacing.
Is it worth suing for personal injury?
How hard is it to win a personal injury lawsuit?
What not to say to a personal injury lawyer?
How much do most personal injury lawyers charge?
How much does a lawyer get from a car accident settlement in Florida?
Who are some good auto accident attorneys in Tampa?
What is the 51% rule in Florida?
What is the average settlement for a car accident in Florida?
SRC: Google People Also Ask, DataForSEO, Tampa-St. Petersburg metro, Sep 8, 2026. Questions are reproduced as collected; we do not answer them here.
Everything above is the market. If you want to be in it, start with where you stand today.
Every other vertical we track in this metro, with its monthly search demand.
LEGAL IN OTHER METROS
← All Tampa-St. Petersburg market data · Every metro we track
HOW THIS PAGE IS MADE
Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Sep 8, 2026. Sections with no data are omitted rather than filled.
Tampa-St. Petersburg, Florida · Legal · 138 keywords · collected Sep 8, 2026