127 tracked keywords, 21,500 searches a month, $428K in equivalent ad value — live market data for the Washington DMV metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Top 50 of 127 by search volume. Volume is metro-scoped; CPC is what advertisers pay per click today — up to $209.71 for “exterminator near washington dc”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| locksmith in dc | 2,400 | $22.81 | 0 | commercial |
| locksmith near me | 2,400 | $25.03 | 20 | transactional |
| rooftop bars dc | 1,900 | $0.56 | 32 | commercial |
| red roof inn dc | 1,600 | $3.85 | — | branded |
| plumber near me | 1,000 | $44.96 | 19 | transactional |
| house cleaning dc | 880 | $14.28 | 8 | commercial |
| magnolia plumbing washington dc | 720 | $17.70 | 4 | commercial |
| dc rooftop dining | 590 | $0.88 | — | informational |
| washington dc plumber | 480 | $37.72 | 0 | commercial |
| dc exterminator | 480 | $32.15 | 1 | commercial |
| washington dc pest control | 480 | $32.15 | 0 | commercial |
| dc rooftop | 480 | $0.56 | — | branded |
| electrician near me | 480 | $14.75 | 31 | transactional |
| washington dc electrician | 320 | $22.67 | 3 | commercial |
| best rooftop bars dc | 320 | $0.61 | 9 | commercial |
| roofers union adams morgan | 320 | $0.55 | 18 | commercial |
| appliance repair near me | 320 | $9.91 | 33 | transactional |
| hotel rooftop bar dc | 260 | $3.12 | 33 | commercial |
| washington dc contractor | 260 | $28.43 | 3 | commercial |
| pest control near me | 260 | $44.67 | 40 | transactional |
| locksmith near dc | 210 | $8.75 | — | commercial |
| rooftop bar georgetown dc | 210 | $0.42 | 33 | commercial |
| ac repair near me | 210 | $56.35 | 10 | transactional |
| garage door repair near me | 210 | $39.43 | 9 | transactional |
| handyman near me | 210 | $9.87 | 11 | transactional |
| washington dc landscaping | 170 | $16.67 | 5 | commercial |
| american pest washington dc | 170 | $12.98 | — | informational |
| dc handyman services | 170 | $9.17 | 0 | commercial |
| 24 hour locksmith washington dc | 170 | $8.82 | 14 | transactional |
| best rooftop dc | 170 | $0.45 | — | informational |
| emergency plumber near me | 170 | $81.79 | 0 | transactional |
| rooftop pool dc | 140 | $1.97 | — | informational |
| washington dc handyman | 140 | $7.96 | 0 | commercial |
| car locksmith dc | 140 | $33.99 | 0 | commercial |
| dc emergency locksmith | 140 | $15.21 | 3 | transactional |
| pest now washington dc | 140 | $15.64 | — | informational |
| house cleaning near me | 140 | $14.89 | 15 | transactional |
| bathroom remodeling dc | 110 | $113.47 | 5 | commercial |
| landscaping near me | 110 | $13.64 | 19 | transactional |
| washington dc roofing | 90 | $9.85 | — | commercial |
| apartment cleaning service dc | 90 | $16.23 | 18 | commercial |
| dc remodeling | 90 | $8.63 | 7 | commercial |
| remodel washington dc | 90 | $8.63 | — | branded |
| tree removal washington dc | 90 | $18.00 | 12 | commercial |
| garage door repair dc | 70 | $29.88 | 9 | commercial |
| best plumbers washington dc | 70 | $19.81 | 0 | commercial |
| hvac repair near me | 70 | $63.74 | 39 | transactional |
| roofing contractor near me | 70 | $35.06 | 31 | transactional |
| dc pest control services | 50 | — | 2 | commercial |
| hvac repair dc | 50 | $88.06 | 3 | commercial |
Live Google results for the highest-value home services searches in Washington DMV.
200 home services businesses tracked in the Washington DMV metro — 20 of them have no website at all.
| BUSINESS | RATING | REVIEWS | WEBSITE |
|---|---|---|---|
| Len The Plumber Heating & Air, LLC | 4.6 | 8,752 | ✓ |
| Len the Plumber Heating & Air, LLC | 4.7 | 7,453 | ✓ |
| Roto-Rooter Plumbing & Water Cleanup | 4.7 | 2,930 | ✓ |
| Home Service Doctors | 4.8 | 2,036 | ✓ |
| Cardinal Plumbing Heating & Air Inc | 4.9 | 1,926 | ✓ |
| Brian B. Quick Plumbing | 4.9 | 1,857 | ✓ |
| Roto-Rooter Plumbing & Water Cleanup | 4.8 | 1,543 | ✓ |
| Magnolia Plumbing, Heating & Cooling | 4.4 | 1,517 | ✓ |
| Roto-Rooter Plumbing & Water Cleanup | 4.7 | 1,375 | ✓ |
| Kennedy Locksmith | 4.9 | 1,303 | ✓ |
The home services names Washington DMV already knows — branded demand is the moat everyone else ranks against.
This demand is winnable. See how we do it for the vertical:
Contractor SEO →Roofing SEO →HVAC SEO →Plumber SEO →