Real Estate search demand in Charlotte

21 tracked keywords, 93,990 searches a month, $364K in equivalent ad value — live market data for the Charlotte metro.

Tracked keywords
21
Monthly searches
94K
Market value / mo
$364K
Average CPC
$2.82

WHEN CHARLOTTE SEARCHES FOR REAL ESTATE

12-month demand index across this vertical's keywords. 100 = the peak month.

Jan
Feb
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Apr
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THE KEYWORDS

Volume is metro-scoped; CPC is what advertisers pay per click today — up to $13.90 for “realtor near me”.

KEYWORD SEARCHES/MO CPC DIFF INTENT
apartments near me 40,500 $5.06 39 transactional
apartments charlotte 18,100 $4.62 11 commercial
homes for sale charlotte 8,100 $2.21 23 transactional
homes for sale near me 6,600 $1.06 0 transactional
realtor com charlotte 4,400 $0.70 11 commercial
homes for sale matthews north carolina 2,400 $0.89 transactional
homes for sale 28277 1,600 $0.64 0 transactional
charlotte townhomes for sale 1,300 $5.96 0 informational
charlotte real estate agents 1,300 $2.82 8 commercial
condo sales charlotte nc 1,300 $2.02 informational
realtor charlotte 1,000 $5.19 26 commercial
ballantyne homes for sale 1,000 $1.48 0 transactional
charlotte real estate search 1,000 $6.11 26 branded
realtor near me 1,000 $13.90 100 transactional
myers park homes for sale 720 $0.62 0 transactional
homes for sale 28226 720 $0.26 0 transactional
charlotte commercial real estate 590 $3.35 0 informational
homes for sale 28269 590 $0.92 5 transactional
homes for sale 28273 590 $0.54 0 transactional
providence plantation homes for sale 590 $0.24 0 transactional
homes for sale 28214 590 $0.58 0 transactional

WHO OWNS THESE RESULTS

Live Google results for the highest-value real estate searches in Charlotte.

“apartments near me”
MAP PACK Uptown 550 (4.5★ · 536 reviews) · Ascent Uptown Apartments and Penthouses (4.4★ · 410 reviews) · 500 West Trade (4.5★ · 270 reviews)
ORGANIC apartments.com · zillow.com · hud.gov
“apartments charlotte”
MAP PACK Uptown 550 (4.5★ · 536 reviews) · Alta West Morehead (4.7★ · 306 reviews) · 500 West Trade (4.5★ · 270 reviews)
ORGANIC apartments.com · zillow.com · commonwealthcharlotte.com

THE BUSINESSES COMPETING HERE

200 real estate businesses tracked in the Charlotte metro — 15 of them have no website at all.

BUSINESS RATING REVIEWS WEBSITE
Woodland Estates Apartments 4.6 995
The Redbud Group 5 785
T.R. Lawing Realty 3.7 739
Stone Realty Group 5 690
The Village at Commonwealth 4.4 623
The Ascher Uptown Apartments 3.6 596
The VUE Charlotte On 5th 4.7 591
The VUE Charlotte On 5th 4.7 591
Giving Tree Realty 4.9 584
Mark Spain Real Estate 4.5 577

BRANDS PEOPLE SEARCH BY NAME

The real estate names Charlotte already knows — branded demand is the moat everyone else ranks against.

charlotte real estate search 1K/mo

WHAT PEOPLE ASK

RANK FOR THESE SEARCHES

This demand is winnable. See how we do it for the vertical:

Real estate SEO →
More Charlotte verticals
Food & Dining 1.9M/moHealth & Wellness 148K/moHome Services 55K/moAttractions 38K/moEntertainment 23K/moLegal 17K/moHotels & Lodging 4K/mo
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