17 tracked keywords, 63,200 searches a month, $176K in equivalent ad value — live market data for the Portland metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $16.65 for “realtor near me”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| apartments near me | 33,100 | $3.06 | 39 | transactional |
| apartments portland | 9,900 | $3.06 | 9 | commercial |
| homes for sale pdx | 6,600 | $1.36 | — | transactional |
| homes for sale near me | 3,600 | $1.24 | 0 | transactional |
| homes for sale portland | 1,900 | $1.80 | 28 | transactional |
| realtor com portland | 1,600 | $0.54 | 28 | commercial |
| pdx real estate | 1,000 | $0.92 | 30 | informational |
| mobile homes for sale portland | 880 | $1.88 | 0 | transactional |
| realtor near me | 720 | $16.65 | 100 | transactional |
| pdx realtors | 590 | $5.56 | 24 | commercial |
| realtor portland | 590 | $5.56 | 34 | commercial |
| portland homes for sale oregon | 590 | $1.20 | 28 | transactional |
| real estate broker portland | 480 | $7.20 | 9 | informational |
| zillow homes for sale portland | 480 | $0.92 | 0 | transactional |
| floating homes for sale portland | 390 | $0.30 | 0 | transactional |
| sw portland homes for sale | 390 | $0.81 | 0 | transactional |
| homes for sale se portland | 390 | $0.91 | 0 | transactional |
Live Google results for the highest-value real estate searches in Portland.
100 real estate businesses tracked in the Portland metro — 11 of them have no website at all.
| BUSINESS | RATING | REVIEWS | WEBSITE |
|---|---|---|---|
| Collective on 4th | 4.1 | 372 | ✓ |
| Vue Apartments | 3.4 | 337 | ✓ |
| Harrison Tower | 4.7 | 303 | ✓ |
| Osprey Apartments | 4.5 | 250 | ✓ |
| Cyan PDX Apartments | 3.9 | 204 | ✓ |
| Hollis | 4.9 | 173 | ✓ |
| Ladd | 3.8 | 168 | ✓ |
| The Parker | 4.6 | 148 | ✓ |
| MW8 Apartments | 4 | 143 | ✓ |
| The Residences at 11W | 4.6 | 129 | ✓ |
This demand is winnable. See how we do it for the vertical:
Real estate SEO →