276 tracked keywords, 83,450 searches a month, $2.0M in equivalent ad value — live market data for the Portland metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Top 50 of 276 by search volume. Volume is metro-scoped; CPC is what advertisers pay per click today — up to $394.13 for “heating and air conditioning portland”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| plumber near me | 8,100 | $49.14 | 19 | transactional |
| locksmith near me | 8,100 | $13.15 | 20 | transactional |
| electrical portland | 6,600 | $2.65 | — | branded |
| leaky roof portland oregon | 4,400 | $0.11 | — | branded |
| electrician near me | 4,400 | $21.09 | 31 | transactional |
| rooftop bar portland | 3,600 | $0.50 | 24 | commercial |
| pdx plumber | 2,400 | $32.32 | — | commercial |
| locksmith pdx | 2,400 | $16.02 | 30 | commercial |
| pest control near me | 1,900 | $24.99 | 40 | transactional |
| appliance repair near me | 1,900 | $11.81 | 33 | transactional |
| portland pest control | 1,600 | $23.24 | 9 | commercial |
| portland garage door repair | 1,600 | $68.35 | 6 | commercial |
| roofing companies portland | 1,600 | $44.88 | 27 | commercial |
| cascade roofing portland | 1,600 | $28.26 | 0 | commercial |
| rooftop dining portland | 1,600 | $0.74 | — | informational |
| ac repair near me | 1,600 | $50.88 | 10 | transactional |
| garage door repair near me | 1,600 | $50.49 | 9 | transactional |
| malarkey roofing portland | 1,300 | $3.48 | 30 | commercial |
| pdx electrician | 1,000 | $22.44 | 7 | commercial |
| restoration hardware outlet portland | 1,000 | $7.47 | — | branded |
| handyman near me | 1,000 | $8.44 | 11 | transactional |
| landscaping near me | 1,000 | $9.42 | 19 | transactional |
| portland roofing | 880 | $59.25 | 20 | commercial |
| east portland locksmith | 880 | $4.49 | 6 | commercial |
| emergency plumber near me | 880 | $117.10 | 0 | transactional |
| portland hvac | 720 | $41.05 | 8 | commercial |
| portland landscaping | 720 | $12.08 | 18 | commercial |
| roofing contractor near me | 720 | $23.28 | 31 | transactional |
| house cleaning near me | 720 | $13.51 | 15 | transactional |
| portland contractor | 590 | $17.11 | 18 | commercial |
| siding contractors portland | 590 | $17.69 | 7 | commercial |
| emergency plumber portland | 480 | $94.87 | 6 | transactional |
| d&f plumbing portland | 480 | $21.27 | 14 | commercial |
| garage door service portland | 390 | $41.86 | — | branded |
| handyman portland oregon | 390 | $9.74 | 0 | commercial |
| tree removal portland | 390 | $22.18 | 15 | commercial |
| painters portland | 390 | $19.99 | 7 | commercial |
| 24 hour plumber portland | 320 | $136.53 | 1 | transactional |
| ac repair portland | 320 | $80.77 | 9 | commercial |
| bathroom remodel portland | 320 | $28.74 | — | informational |
| kitchen remodel portland | 320 | $37.06 | — | informational |
| painting contractors portland | 320 | $9.73 | 21 | commercial |
| hvac repair near me | 320 | $44.20 | 39 | transactional |
| heating cooling portland | 260 | $59.44 | — | informational |
| advantage locksmith portland | 260 | $7.40 | 3 | commercial |
| roof repair portland | 260 | $40.71 | 23 | commercial |
| hvac service portland | 210 | $31.91 | 28 | commercial |
| crouchley plumbing portland | 210 | $26.93 | 0 | commercial |
| car locksmith portland | 210 | $18.36 | 13 | commercial |
| electrical companies in portland oregon | 210 | $7.43 | — | informational |
Live Google results for the highest-value home services searches in Portland.
200 home services businesses tracked in the Portland metro — 26 of them have no website at all.
| BUSINESS | RATING | REVIEWS | WEBSITE |
|---|---|---|---|
| 3 Mountains Home Services | 4.8 | 6,102 | ✓ |
| Rescue Rooter | 4.8 | 3,916 | ✓ |
| Dave's Garage Doors | 4.9 | 3,851 | ✓ |
| Precision Door Service | 4.9 | 3,404 | ✓ |
| Cornel's Plumbing, Heating & Air Conditioning | 4.9 | 2,918 | ✓ |
| Sarkinen Plumbing | 4.7 | 2,509 | ✓ |
| Roto-Rooter Plumbing & Water Cleanup | 4.8 | 2,363 | ✓ |
| D&F Plumbing, Heating and Cooling | 4.5 | 2,187 | ✓ |
| Mr. Rooter Plumbing | 4.8 | 1,976 | ✓ |
| Portland Locksmith & Garage Doors | 5 | 1,796 | ✓ |
The home services names Portland already knows — branded demand is the moat everyone else ranks against.
This demand is winnable. See how we do it for the vertical:
Contractor SEO →Roofing SEO →HVAC SEO →Plumber SEO →