THE SEARCH LEDGER · JACKSONVILLE, FLORIDA · LEGAL
Every month Jacksonville types 18,800 legal searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them.
Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in SEP and lowest in NOV.
SRC: Google Trends relative interest for the Legal category in Jacksonville — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword.
The 20 highest-volume of 98 tracked keywords, priced at what advertisers actually bid. The dearest click here is “dui lawyer jacksonville” at $227.96.
| # | KEYWORD | VOL/MO | CPC | DIFFICULTY | INTENT |
|---|---|---|---|---|---|
| 1 | personal injury lawyer near me | 1,600 | $201.32 | 59 | transactional |
| 2 | injury lawyer jacksonville | 1,300 | $148.51 | 54 | commercial |
| 3 | divorce lawyers jacksonville fl | 1,300 | $31.03 | 21 | commercial |
| 4 | morgan and morgan law firm jacksonville fl | 1,300 | $99.72 | 24 | commercial |
| 5 | lawyer jax | 1,000 | $85.10 | commercial | |
| 6 | legal services jacksonville fl | 1,000 | $13.72 | informational | |
| 7 | car accident lawyer jacksonville | 880 | $130.05 | 35 | commercial |
| 8 | criminal lawyer jacksonville | 880 | $102.62 | 30 | commercial |
| 9 | immigration lawyer jacksonville fl | 880 | $14.21 | 15 | commercial |
| 10 | jacksonville labor attorney | 720 | $25.26 | 6 | commercial |
| 11 | medical malpractice lawyer jacksonville | 480 | $35.20 | 0 | commercial |
| 12 | jacksonville immigration lawyer | 390 | $18.55 | 17 | commercial |
| 13 | jacksonville probate lawyer | 320 | $23.55 | 9 | commercial |
| 14 | real estate attorney jacksonville fl | 320 | $12.16 | 28 | commercial |
| 15 | jacksonville estate planning lawyer | 320 | $5.29 | 15 | commercial |
| 16 | jacksonville tax lawyer | 260 | $20.28 | 14 | commercial |
| 17 | dui lawyer jacksonville | 260 | $227.96 | 13 | commercial |
| 18 | law firms jacksonville fl | 260 | $30.77 | 25 | commercial |
| 19 | travis reinhold attorney jacksonville | 260 | $27.33 | commercial | |
| 20 | jacksonville ssdi lawyer | 260 | $15.59 | commercial |
SRC: DataForSEO, Jacksonville metro, Aug 30, 2026. Volume and CPC are Google Ads twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored.
Live position tracking for 3 of the tracked keywords in this vertical — who Google puts in the map pack, and who holds page one.
SRC: DataForSEO, Jacksonville metro, Aug 30, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track.
The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are.
| RANK | BUSINESS | RATING | REVIEWS | CATEGORY | WEBSITE |
|---|---|---|---|---|---|
| #1 | Morgan & Morgan | 4.5 ★ | 6,384 | Personal injury attorney | YES |
| #2 | Morgan & Morgan | 4.5 ★ | 6,384 | Personal injury attorney | YES |
| #3 | Farah & Farah | Jacksonville Personal Injury and Car Accident Lawyers | 4.8 ★ | 3,244 | Personal injury attorney | YES |
| #4 | Farah & Farah | Jacksonville Personal Injury and Car Accident Lawyers | 4.8 ★ | 3,244 | Personal injury attorney | YES |
| #5 | Morgan & Morgan | 4.7 ★ | 1,708 | Personal injury attorney | YES |
| #6 | Century Law Firm | 4.8 ★ | 1,341 | Law firm | YES |
| #7 | Pajcic & Pajcic | 4.9 ★ | 733 | Personal injury attorney | YES |
| #8 | Pajcic & Pajcic | 4.9 ★ | 733 | Personal injury attorney | YES |
| #9 | Harrell & Harrell P.A. | 4.6 ★ | 642 | Personal injury attorney | YES |
| #10 | David Alan Wolf, Personal Injury Attorney | 5 ★ | 523 | Personal injury attorney | YES |
| #11 | David Alan Wolf, Personal Injury Attorney | 5 ★ | 523 | Personal injury attorney | YES |
| #12 | Ansbacher Law | 4.9 ★ | 491 | Personal injury attorney | YES |
SRC: Google Maps listings, DataForSEO, Jacksonville metro, Aug 30, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim.
People Also Ask questions collected verbatim from Jacksonville legal results — the literal wording Google is already surfacing.
How much are most truck accident settlements?
Who are the best car accident lawyers in Jacksonville, FL?
What is the average settlement for a car accident in Florida?
Can you sue if a truck driver hits you?
Is it worth suing for personal injury?
How hard is it to win a personal injury lawsuit?
What not to say to a personal injury lawyer?
How much do most personal injury lawyers charge?
SRC: Google People Also Ask, DataForSEO, Jacksonville metro, Aug 30, 2026. Questions are reproduced as collected; we do not answer them here.
Everything above is the market. If you want to be in it, start with where you stand today.
Every other vertical we track in this metro, with its monthly search demand.
LEGAL IN OTHER METROS
HOW THIS PAGE IS MADE
Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Aug 30, 2026. Sections with no data are omitted rather than filled.
Jacksonville, Florida · Legal · 98 keywords · collected Aug 30, 2026
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