265 tracked keywords, 68,980 searches a month, $1.9M in equivalent ad value — live market data for the Indianapolis metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Top 50 of 265 by search volume. Volume is metro-scoped; CPC is what advertisers pay per click today — up to $173.94 for “residential roofing indianapolis”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| plumber near me | 8,100 | $51.23 | 19 | transactional |
| locksmith near me | 5,400 | $15.05 | 20 | transactional |
| ac repair near me | 3,600 | $50.42 | 10 | transactional |
| electrician near me | 3,600 | $21.04 | 31 | transactional |
| indianapolis locksmith | 1,900 | $15.31 | 0 | commercial |
| garage door repair near me | 1,900 | $55.16 | 9 | transactional |
| appliance repair near me | 1,900 | $9.03 | 33 | transactional |
| rooftop bar indianapolis | 1,600 | $0.83 | 1 | commercial |
| red roof indianapolis airport | 1,600 | $3.42 | 0 | commercial |
| red roof indianapolis south | 1,600 | $2.83 | — | branded |
| plumber indianapolis | 1,600 | $48.11 | 20 | commercial |
| pest control near me | 1,600 | $26.37 | 40 | transactional |
| indianapolis pest control | 1,300 | $27.47 | 14 | commercial |
| red roof inn indianapolis castleton | 1,300 | $2.25 | — | branded |
| indianapolis landscaping | 1,000 | $8.54 | 1 | commercial |
| appliance repair indy | 1,000 | $8.46 | 3 | commercial |
| roofing companies indianapolis | 1,000 | $20.35 | 25 | commercial |
| hvac repair near me | 1,000 | $70.41 | 39 | transactional |
| handyman near me | 1,000 | $9.65 | 11 | transactional |
| indianapolis hvac | 880 | $37.67 | 29 | commercial |
| restoration hardware restaurant indianapolis | 880 | $5.89 | 0 | commercial |
| emergency plumber near me | 880 | $70.25 | 0 | transactional |
| roofing contractor near me | 880 | $12.15 | 31 | transactional |
| landscaping near me | 880 | $9.67 | 19 | transactional |
| indy garage door repair | 720 | $72.11 | 9 | commercial |
| ac repair indianapolis | 720 | $48.38 | 25 | commercial |
| indianapolis electrician | 590 | $20.38 | 0 | commercial |
| indianapolis roofing | 590 | $25.02 | 39 | commercial |
| bone dry roofing indianapolis | 590 | $38.00 | 4 | commercial |
| rooftop dining indianapolis | 590 | $0.59 | — | branded |
| red roof inn indianapolis east | 590 | $2.13 | — | branded |
| indy plumbers | 480 | $42.23 | 55 | commercial |
| indianapolis plumber | 480 | $42.23 | 20 | commercial |
| indy handyman | 480 | $12.58 | 0 | commercial |
| electrical company indianapolis | 480 | $8.52 | — | informational |
| calvin landscape indianapolis | 480 | $9.42 | — | branded |
| bathroom remodel indianapolis | 480 | $53.01 | — | informational |
| fence company indianapolis | 480 | $27.92 | — | informational |
| general contractors indianapolis | 480 | $11.07 | 9 | commercial |
| red roof indianapolis | 480 | $2.24 | — | informational |
| house cleaning near me | 480 | $9.44 | 15 | transactional |
| hvac repair indianapolis | 390 | $54.26 | 24 | commercial |
| indianapolis lawn care | 390 | $18.29 | 5 | commercial |
| indy roofing | 390 | $18.05 | 12 | commercial |
| roof repair indianapolis | 390 | $33.60 | 39 | commercial |
| tree removal indianapolis | 390 | $16.41 | 0 | commercial |
| kitchen remodel indianapolis | 390 | $18.21 | — | informational |
| home remodeling indianapolis | 390 | $5.10 | 23 | commercial |
| indianapolis hvac companies | 320 | $23.44 | 19 | commercial |
| mr plumber indy | 260 | $84.69 | 15 | commercial |
Live Google results for the highest-value home services searches in Indianapolis.
203 home services businesses tracked in the Indianapolis metro — 39 of them have no website at all.
| BUSINESS | RATING | REVIEWS | WEBSITE |
|---|---|---|---|
| One Hour Heating & Air Conditioning | 4.8 | 8,138 | ✓ |
| Chapman Heating, Air Conditioning, Plumbing and Electrical | 4.9 | 7,331 | ✓ |
| Williams Comfort Air - Heating Cooling Plumbing Electrical | 4.8 | 6,724 | ✓ |
| Hope Plumbing, Heating & Cooling | 4.8 | 6,592 | ✓ |
| Airtron Heating & Air Conditioning | 4.9 | 6,588 | ✓ |
| Benjamin Franklin Plumbing of Indianapolis | 4.8 | 6,322 | ✓ |
| Service Plus Heating, Cooling, Plumbing & Electrical | 4.8 | 5,442 | ✓ |
| Mr. Plumber by Metzler & Hallam | 4.9 | 4,644 | ✓ |
| Roto-Rooter Plumbing & Water Cleanup | 4.8 | 3,547 | ✓ |
| Carter's My Plumber | 4.9 | 2,815 | ✓ |
The home services names Indianapolis already knows — branded demand is the moat everyone else ranks against.
This demand is winnable. See how we do it for the vertical:
Contractor SEO →Roofing SEO →HVAC SEO →Plumber SEO →