THE SEARCH LEDGER · INDIANAPOLIS, INDIANA · HEALTH & WELLNESS

Health & Wellness search demand
in Indianapolis

Every month Indianapolis types 102,680 health & wellness searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them.

BY · UPDATED WEEKLY · COLLECTED SEP 8, 2026 · HOW THIS PAGE IS MADE

Free · sign in with Google · no credit card

203
KEYWORDS TRACKED
SRC: DataForSEO, Indianapolis metro, Sep 8, 2026
102,680
SEARCHES / MONTH
SRC: DataForSEO, Indianapolis metro, Sep 8, 2026
$858K
MONTHLY AD VALUE
SRC: volume × CPC, computed
$11.19
AVERAGE CPC
SRC: DataForSEO, Indianapolis metro, Sep 8, 2026

When Indianapolis searches for health & wellness

Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in SEP and lowest in NOV.

Search interest by month, indexed 0 to 100: January 89, February 86, March 93, April 89, May 86, June 86, July 95, August 94, September 100, October 95, November 83, December 85.

SRC: Google Trends relative interest for the Health & Wellness category in Indianapolis — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword.

What Indianapolis pays per click for health & wellness

The 20 highest-volume of 203 tracked keywords, priced at what advertisers actually bid. The most expensive click here is “indianapolis therapist” at $34.58.

# KEYWORD VOL/MO CPC DIFFICULTY INTENT
1 urgent care near me 27,100 $3.61 19 transactional
2 dentist near me 18,100 $15.03 49 transactional
3 faces animal clinic indianapolis 8,100 $6.24 branded
4 dermatologist near me 6,600 $4.22 28 transactional
5 chiropractor near me 5,400 $8.50 9 transactional
6 eye doctor near me 5,400 $7.65 37 transactional
7 veterinarian near me 4,400 $6.95 25 transactional
8 indianapolis dentist 2,900 $16.32 7 commercial
9 brookville animal hospital indianapolis 2,900 $6.18 branded
10 indianapolis dermatologist 2,400 $7.13 15 commercial
11 iu health primary care indianapolis 1,600 $0.90 informational
12 eye doctor indianapolis 1,000 $11.72 15 commercial
13 indy dental health 880 $10.34 branded
14 ball dentistry indianapolis 880 $7.90 branded
15 indianapolis therapist 720 $34.58 8 commercial
16 pediatric dentist indianapolis 720 $14.94 18 commercial
17 cityway animal clinic fountain square 720 $6.93 branded
18 michigan road animal hospital indianapolis 590 $0.96 informational
19 primary care doctor indianapolis 590 $9.24 10 commercial
20 indy dermatologist 480 $2.58 16 commercial

SRC: DataForSEO, Indianapolis metro, Sep 8, 2026. Volume and CPC are Google Ads twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored.

Who owns the Indianapolis health & wellness results

Live position tracking for 2 of the tracked keywords in this vertical — who Google puts in the map pack, and who holds page one.

dentist near me
18,100/mo · $15.03 CPC · difficulty 49
MAP PACK
  • 1Mass Ave Family Dentistry 4.9★ 517
  • 2Downtown Dental Group 4.9★ 235
  • 3Dr. Samuel Collins Dentist Indianapolis 5★ 3
ORGANIC TOP 5
  • 1deltadental.com
  • 2eastindydentalcare.com LOCAL
  • 3yelp.com
  • 47daysfamilydental.com LOCAL
  • 5dentistry.iu.edu LOCAL
urgent care near me
27,100/mo · $3.61 CPC · difficulty 19
MAP PACK
  • 1IU Health Urgent Care - Downtown Indianapolis 3.8★ 239
  • 2Concentra Urgent Care 3.7★ 2,800
  • 3Concentra Urgent Care 4.6★ 1,100
ORGANIC TOP 5
  • 1iuhealth.org LOCAL
  • 2gohealthuc.com LOCAL
  • 3urgentcareindy.com LOCAL
  • 4healthcare.ascension.org LOCAL
  • 5ifmuc.com LOCAL

SRC: DataForSEO, Indianapolis metro, Sep 8, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track.

The health & wellness businesses competing in Indianapolis

The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are.

RANK BUSINESS RATING REVIEWS CATEGORY WEBSITE
#1 West 10th Dental Group 4.7 ★ 3,918 Dentist YES
#2 Same Day Dental 4.1 ★ 3,221 Dentist YES
#3 Concentra Urgent Care 3.7 ★ 2,844 Occupational health service YES
#4 24/7 Dental - Emergency Dental Care 4.6 ★ 1,943 Dentist YES
#5 Community-GoHealth Urgent Care 4.5 ★ 1,593 Urgent care center YES
#6 Concentra Urgent Care 4.1 ★ 1,467 Occupational health service YES
#7 Urgent Dental Center & Family Dentistry 4.6 ★ 1,449 Dentist YES
#8 Community-GoHealth Urgent Care 4.3 ★ 1,413 Urgent care center YES
#9 Community-GoHealth Urgent Care 4.5 ★ 1,382 Urgent care center YES
#10 Community-GoHealth Urgent Care 4.6 ★ 1,330 Urgent care center YES
#11 Concentra Urgent Care 4.2 ★ 1,325 Occupational health service YES
#12 Ideal Health Clinic: Schani Manungo, NP-C 5 ★ 1,293 Urgent care center YES

SRC: Google Maps listings, DataForSEO, Indianapolis metro, Sep 8, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim.

Health & Wellness brands Indianapolis searches by name

Branded demand is the clearest read on who has built recall here — searches for a business by name, the volume nobody has to bid for.

faces animal clinic indianapolis 8,100/mo
brookville animal hospital indianapolis 2,900/mo
indy dental health 880/mo
ball dentistry indianapolis 880/mo
cityway animal clinic fountain square 720/mo
dentalspa indianapolis 390/mo
georgetown dental indianapolis 390/mo
pure zen dentistry indianapolis 320/mo

SRC: DataForSEO, Indianapolis metro, Sep 8, 2026. Brand searches identified from the tracked keyword set.

What Indianapolis asks about health & wellness

People Also Ask questions collected verbatim from Indianapolis health & wellness results — the literal wording Google is already surfacing.

What is the average cost to see a dentist?

Who is the best dentist in the Indianapolis area?

How do I fix my teeth if I don't have money?

What is the 2 year rule for dentists?

Should I go to urgent care for flu?

What symptoms should you go to urgent care for?

Is it cheaper to go to urgent care or doctor?

Can urgent care treat knee pain?

SRC: Google People Also Ask, DataForSEO, Indianapolis metro, Sep 8, 2026. Questions are reproduced as collected; we do not answer them here.

Rank for these searches

Everything above is the market. If you want to be in it, start with where you stand today.

Free account · no credit card

Healthcare SEODental SEOSee pricing

More Indianapolis search data

Every other vertical we track in this metro, with its monthly search demand.

Food & Dining
1.7M searches/mo
Entertainment
113K searches/mo
Real Estate
74K searches/mo
Home Services
63K searches/mo
Legal
17K searches/mo

HEALTH & WELLNESS IN OTHER METROS

CincinnatiLouisvillePortland

← All Indianapolis market data · Every metro we track

HOW THIS PAGE IS MADE

Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Sep 8, 2026. Sections with no data are omitted rather than filled.

Indianapolis, Indiana · Health & Wellness · 203 keywords · collected Sep 8, 2026

Collected and published by SEO Bandwagon, tracking local search since 2010. These 203 health & wellness keywords come from the same weekly sweep as Google Business Profile Benchmarks, whose method and verification are published in full. If a number here is wrong, tell us.