11 tracked keywords, 14,330 searches a month, $13K in equivalent ad value — live market data for the Reno metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $3.40 for “free events in reno this weekend”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| casino fandango carson city | 4,400 | $1.00 | 15 | branded |
| reno events this weekend | 2,900 | $0.83 | 8 | informational |
| events in reno today | 1,900 | $0.91 | 11 | informational |
| nugget casino carson city | 1,900 | — | 0 | branded |
| bodines casino carson city | 1,000 | — | 0 | branded |
| casino carson city | 720 | $1.65 | 29 | branded |
| events in reno tonight | 480 | $0.88 | 6 | informational |
| western village inn & casino reno | 480 | $2.86 | — | informational |
| downtown reno events this weekend | 210 | $2.05 | 7 | navigational |
| free events in reno this weekend | 170 | $3.40 | 3 | branded |
| max casino carson city nevada | 170 | $2.32 | 4 | branded |
The entertainment names Reno already knows — branded demand is the moat everyone else ranks against.