THE SEARCH LEDGER · RENO, NEVADA · REAL ESTATE
Every month Reno types 24,990 real estate searches into Google. This is the public record of what those searches are, what they cost, and who currently answers them.
Relative search interest by month, indexed 0–100. The pink outline marks the peak. Interest runs highest in MAY and lowest in DEC.
SRC: Google Trends relative interest for the Real Estate category in Reno — a 0–100 index, not a search count. One curve per category is the granularity available; it is not split per keyword.
All 20 tracked keywords, priced at what advertisers actually bid. The dearest click here is “realtors in reno nv” at $14.33.
| # | KEYWORD | VOL/MO | CPC | DIFFICULTY | INTENT |
|---|---|---|---|---|---|
| 1 | reno homes for sale | 6,600 | $1.72 | 7 | transactional |
| 2 | apartments reno | 6,600 | $3.31 | 6 | commercial |
| 3 | apartments near me | 5,400 | $3.02 | 44 | transactional |
| 4 | realtor com reno | 2,900 | $1.12 | 11 | commercial |
| 5 | homes for sale 89509 | 590 | $0.49 | 0 | transactional |
| 6 | homes for sale near me | 590 | $1.22 | 63 | transactional |
| 7 | south reno homes for sale | 390 | $1.19 | 0 | transactional |
| 8 | clark real estate reno | 260 | $5.28 | branded | |
| 9 | 89523 homes for sale | 210 | $0.44 | 0 | transactional |
| 10 | somersett reno homes for sale | 210 | $2.51 | 0 | transactional |
| 11 | reno sparks real estate | 210 | $2.03 | informational | |
| 12 | realtor reno | 170 | $2.41 | 12 | commercial |
| 13 | reno real estate brokers | 170 | $5.78 | informational | |
| 14 | northwest reno homes for sale | 170 | $1.87 | 0 | transactional |
| 15 | caughlin ranch homes for sale reno | 170 | $1.14 | 0 | transactional |
| 16 | realtor near me | 170 | $4.18 | 65 | transactional |
| 17 | realtors in reno nv | 110 | $14.33 | 8 | commercial |
| 18 | verdi mogul nv real estate | 40 | $0.07 | informational | |
| 19 | top realtors in reno nv | 20 | $4.64 | 7 | commercial |
| 20 | best realtors in reno nv | 10 | $3.22 | commercial |
SRC: DataForSEO, Reno metro, Aug 30, 2026. Volume and CPC are Google Ads twelve-month averages, so neither moves week to week. Difficulty is DataForSEO’s 0–100 score; blank where it has not been scored.
Live position tracking for the tracked keyword in this vertical — who Google puts in the map pack, and who holds page one.
SRC: DataForSEO, Reno metro, Aug 30, 2026. LOCAL marks an organic domain that matches a business tracked in this metro; an unmarked domain is simply not one of them, which includes directories and firms we do not track.
The 12 most-reviewed businesses we track in this vertical, with the profile signals that put them where they are.
| RANK | BUSINESS | RATING | REVIEWS | CATEGORY | WEBSITE |
|---|---|---|---|---|---|
| #1 | Village at Iron Blossom | 3.9 ★ | 336 | Apartment rental agency | YES |
| #2 | Horizons At South Meadows Apartment in Reno | 4.4 ★ | 281 | Apartment complex | YES |
| #3 | Ridgeview by Vintage | 3.1 ★ | 247 | Apartment rental agency | YES |
| #4 | Apex at Sky Valley Apartments | 3.5 ★ | 233 | Apartment complex | YES |
| #5 | Canyon Vista | 4.4 ★ | 225 | Apartment building | YES |
| #6 | Vizcaya Hilltop Apartments | 4 ★ | 210 | Apartment rental agency | YES |
| #7 | Parq Crossing Apartments | 4.2 ★ | 198 | Apartment rental agency | YES |
| #8 | Riverwood Apartments | 3 ★ | 195 | Apartment complex | YES |
| #9 | Westlook | 3.8 ★ | 185 | Apartment complex | YES |
| #10 | Veridian at South Meadows | 4.4 ★ | 184 | Apartment complex | YES |
| #11 | The Retreat Apartments & Townhomes | 4.1 ★ | 180 | Apartment rental agency | YES |
| #12 | Siegel Suites Virginian | 4 ★ | 179 | Apartment complex | YES |
SRC: Google Maps listings, DataForSEO, Reno metro, Aug 30, 2026. Ranked by review count, which is a proxy for how established a listing is — not a ranking claim.
Branded demand is the clearest read on who has built recall here — searches for a business by name, the volume nobody has to bid for.
SRC: DataForSEO, Reno metro, Aug 30, 2026. Brand searches identified from the tracked keyword set.
Everything above is the market. If you want to be in it, start with where you stand today.
Every other vertical we track in this metro, with its monthly search demand.
REAL ESTATE IN OTHER METROS
HOW THIS PAGE IS MADE
Every figure is collected, not estimated. Keyword volume and cost-per-click come from Google Ads via DataForSEO and are twelve-month averages, so neither moves week to week — a weekly delta on either would measure the averaging window, not the market. Map-pack and organic positions are a live SERP read taken Aug 30, 2026. Sections with no data are omitted rather than filled.
Reno, Nevada · Real Estate · 20 keywords · collected Aug 30, 2026
Read us in Top Stories.
Google now lets you pick which sites you see more of.
Add as Preferred Source