10 tracked keywords, 17,580 searches a month, $13K in equivalent ad value — live market data for the Columbus metro.
12-month demand index across this vertical's keywords. 100 = the peak month.
Volume is metro-scoped; CPC is what advertisers pay per click today — up to $6.44 for “columbus christmas events”.
| KEYWORD | SEARCHES/MO | CPC | DIFF | INTENT |
|---|---|---|---|---|
| columbus ohio events | 5,400 | $0.47 | 29 | informational |
| columbus events this weekend | 3,600 | $0.41 | 10 | informational |
| columbus events today | 3,600 | $0.64 | 30 | informational |
| restaurants near nationwide arena columbus ohio | 1,600 | $1.15 | 0 | commercial |
| arena district columbus restaurants | 1,300 | $0.98 | 7 | commercial |
| events in columbus tonight | 720 | $0.65 | 29 | informational |
| downtown columbus events today | 390 | $1.30 | 33 | navigational |
| free events columbus ohio today | 390 | $1.06 | 10 | branded |
| experience columbus events | 320 | $0.25 | 28 | informational |
| columbus christmas events | 260 | $6.44 | 0 | branded |
The entertainment names Columbus already knows — branded demand is the moat everyone else ranks against.